Vijay Jayaram, Author at Mixpanel

Get Started

Inside Mixpanel

Introducing the Mixpanel Modeling Layer: data superpowers for product teams

It’s easier than ever to collect billions of data points, but sheer volume doesn’t imply insight. Enter data modeling: the science of writing data in a way that efficiently yields insightful answers. Practically speaking, there is no perfect data model. …

Vijay Jayaram Tech Lead Manager @ Mixpanel

Popular
Latest

Product & Growth Tips

The difference between product analytics and marketing analytics—and why you need both

Inside Mixpanel

Introducing the Mixpanel Modeling Layer: data superpowers for product teams

Product & Growth Tips

Identifying Growth KPIs that are leading indicators of product success

Inside Mixpanel

12 things you [probably] didn’t know you could do with Mixpanel

Product & Growth Tips

Collection, Analysis, Action: A Beginner’s Guide to the Product Stack

Innovators

Q&A with Beth Toland, Head of Experience Research at Asana, on collaborating with product teams and driving product strategy

Customer Stories

Metrics that matter to Viber: A formula to meaningfully measure active users

Inside Mixpanel

Accessible design and the quest for “objectively good” colors in charting