What if I told you that most seed-stage startups—even those at the forefront of AI—are way behind on analytics? The reason is obvious: When you’re a small team, like we are at Consensus, you have a million things to prioritize, so …
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Stickiness is an extremely popular engagement metric. It’s used by product managers to make roadmap decisions, and it's cherished by …
A product without users is like a fish without water. In order for a product to swim (be successful), it …
I’m willing to say it: The advent of metrics-based product development is a miracle of the software age. Metrics allow …
As a product leader at Mixpanel, I can go on and on about the value of using product analytics in …
Healthtech represents a new way to address everything from personal mental health to the inefficiencies of the healthcare system. But, without …
With an estimated 83 million people who still lack access to formal financial services, Indonesia has one of the largest …
Product-led growth is a user-centric strategy in which the product itself is the primary acquisition, expansion, and retention channel. It …
Table of contentsThe problem with defining product-market fitIn search of quantitative indicators of product-market fit6 things about measuring product-market fit1. …
Table of ContentsThe problem with defining product-market fitIn search of quantitative indicators of product-market fit6 things about measuring product-market fit1. …
Why do smart product teams often build products with mediocre or no impact? Often, the answer is found in the discipline …
As Head of Data Science, Digital Ventures at Viacom18 Media—a Mumbai-based joint venture between ViacomCBS and Network18 and one of …
With some 260 million monthly active users, Viber messenger is the world’s number-three messaging app. Idan Dadon, Product Manager at …
As Senior Vice President of New Product Development at Tata Sky, a Mumbai-based direct broadcast satellite service provider and joint …
To build a business model that can help your startup make waves in a crowded marketplace, consider Henrique Boregio’s approach: …
Ad networks like Google and Facebook are just as byzantine as they are powerful. And paid marketers are often at …
Amazon’s marketplace has over 12 million products in its catalogue, 5 million marketplace sellers, and owns half of the entire …
In Australia, about 65% of households share one common problem: finding a safe, loving and affordable space for household pets …
Mixpanel’s performance self-evaluations ask employees two questions: What did you accomplish?What was the impact of each accomplishment? As a product manager, the …