You are a builder. And what makes you a builder is not just your ability to code, sketch an illustration, or write copy for a marketing campaign; it’s that you handle everything involved in taking an idea to a finished …
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Ask anyone in your company, “What are you building?” We'll bet you everyone has an answer. “I’m building a new funnel to …
Most companies, whether they have a mature data or product organization or not, are already doing some form of A/B …
The banking and finance industries have seen a lot of disruption in the last 15 years that’s brought financial services …
We’re excited to introduce Borrowed Properties, where you can "borrow" a property from one event to another on the fly, …
If you’re a data world denizen, you’ve probably come across Benn Stancil’s newsletter. And it definitely made you think when …
“Events are a restrictive, inflexible way of modeling data.” This is a common concern from data teams about product analytics. We …
Onboarding new users is one of the biggest challenges a technical product faces. This is doubly true when a portion …
When you’re deep in product development, it can be surprisingly easy to overlook who you’re making your product for. You …
The most exciting product announcements in a company are usually related to big, eye-catching new feature releases. But another, equally …
One of the biggest challenges of building a product is that your users often don’t know what features they want …
Our 2024 Benchmarks Report explores what average and best-in-class digital product growth looks like in your industry. Get the report …
We are thrilled to introduce Mirror, a new mode in our Warehouse Connectors that solves the historic challenge of data …
Most companies are built on one fundamental insight. In the case of Mixpanel, that insight is that the event-based data …
What if I told you that most seed-stage startups—even those at the forefront of AI—are way behind on analytics? The reason …
When most people think about data cultures, they imagine multi-screen dashboards with a dizzying array of charts and numbers. But …
Last year, we covered the importance of polishing your product’s workflows to refine the value you’ve built for your users. …
In my 10 years of working with big data and partnering with thousands of different customers across nearly every industry, …
With our recent release of Warehouse Connectors, we've made it easier than ever to automatically pull data from your source-of-truth …