Healthcare brands that practice A/B testing and personalization are 5x more likely to report faster growth than those that do not, according to a study by the A/B testing and personalization platform Kameleoon and Forrester Research. What holds so many …
Data privacy laws are evolving constantly to better protect consumers’ personal information. The GDPR in Europe, the CCPA in California, …
Best-of-breed product analytics solutions like Mixpanel are extremely valuable in that they do the best job at revealing how your …
As creatives, there are few things we hate more than hearing, “Make the logo bigger,” “Put everything above the fold,” …
Luckily for marketers, there is no international statute against misrepresenting data in a business setting. If there were, many could …
When you finally get the chance to shake Andrew Chen’s hand, it’s thrilling to learn that he’s not just the …
By now, anyone in product or marketing knows what A/B testing is. What we don't know, or at least won't …
Using Mobile A/B testing, you can test changes to your app without writing code. You can measure the impact on …
So you've got an idea. "We have all these awesome features most users just haven't tried yet. I bet more people …
Tara Pugh, product owner of Cozi, stopped by our June Office Hours to explain the process for improving their UX …
Come join us for Office Hours in San Francisco where Tara Pugh, Product Owner at Cozi, will take us through: …
Mixpanel can help you take advantage of A/B testing for your app, website, or notification content to drive user action …
