benchmark reports Archives

Product & Growth Tips

How to use Benchmarks data to understand your users

In the past year, we released a Product Benchmarks Report as well as two reports specifically focusing on Media & Entertainment and Financial Services. (Look for reports on Retail & E-commerce and SaaS in the not too distant future). We …

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Product & Growth Tips

The difference between product analytics and marketing analytics—and why you need both

Inside Mixpanel

Introducing the Mixpanel Modeling Layer: data superpowers for product teams

Product & Growth Tips

Identifying Growth KPIs that are leading indicators of product success

Inside Mixpanel

12 things you [probably] didn’t know you could do with Mixpanel

Product & Growth Tips

The difference between BI and product analytics – and why you need both

Inside Mixpanel

Introducing the Mixpanel Collective Technology Partner Program

Product Foundations

Avoiding data fallacies and biases: Simpson’s paradox and the importance of segmenting data

Product Analytics

Collection, analysis, action: A beginner’s guide to the product stack

How to use Benchmarks data to understand your users

We analyzed 50 billion data points from 1.3 billion users – here’s what we found

2017 Mixpanel Product Benchmarks Report Sneak Peek