celebrity apps Archives

Innovators

Why Niccolo de Masi of Glu Mobile is banking on Kim K and Taylor Swift

Five years ago, Silicon Valley would’ve balked at the thought of Kim Kardashian on the cover of Forbes at all, much less for a mobile game. Today, with more than 40 million downloads, generating $71.8 million in revenue last year alone, …

Popular
Latest

Product Analytics

The difference between product analytics and marketing analytics—and why you need both

Inside Mixpanel

New in Mixpanel: limitless segmentation with Lookup Tables

Product Foundations

Identifying Growth KPIs that are leading indicators of product success

Inside Mixpanel

12 things you [probably] didn’t know you could do with Mixpanel

Product Foundations

Experimentation isn’t an add-on: Why you need a strong A/B testing solution in your data stack

Product Analytics

I’ve helped build 5 startups. Here’s how I use product analytics to cut costs—and headaches.

Inside Mixpanel

Funnel analysis: How to find and fix conversion problems

Product Foundations

Identifying Growth KPIs that are leading indicators of product success

2017
a/b testing
academic
accessibility
acq
acquisition
activation
advice
AI
Airbnb
alorgithms
alpha
analytics
analytics strategy
android
anomaly detection
apple
artificial intelligence
autotrack
benchmark reports
benchmarks report
beta
bias
big data
big data analytics
blockchain
brand
campaigns
career stories
ccpa
celebrity apps
chatbots
chi-squared test
churn
codeless analytics
cohort analysis
coinbase
community tip
Company story
company transformation
conversion
creative work
customer
customer data
customer marketing
customer stories
customers
Daniella Patrick
Dark mode
data
data analytics
data elixir
data for good
data modeling
data reports
data science
data stack
data-driven
deep learning
design
Developer
digital
diverse
diversity
Docker
driverless cars
ebook
eCommerce
Elon Musk
email
empathy
engagement
engineering
enterprise
Events
experimentation
feature
Fintech
football
Formulas
Fortune 15
frameworks
fraud
funnel analysis
Gaming
glu mobile
go
goal-setting
golang
grabr
growth
guide
hadoop
hiring
hr
hunter walk
implementation
inclusion
innovation
Innovation Lab
innovators
Insights
integration
internet of things
ios
iOS10
iOS11
Jason Chicola
JQL
KPIs
leadership
Lon Riesberg
Lyft
machine learning
marketing
media
Media & Entertainment
messaging platforms
metrics
metrics that matter
mixpanel
Mixpanel Collective
mixpanel customer
Mixpanel partners
mixpanel retail & e-commerce benchmarks report
Mixpanel Updates
mixtape
mobile
Mobile app
mobile development
mobile gaming
momentum
monetization
new media
News
NFL
north star metrics
nosql
notifications
nps
old media
onboarding
opensource
optimization
People properties
philanthropy
predict
prediction
predictive analytics
presentations
product
product analytics
Product Benchmarks
product design
product innovation
Product Launch
product leaders
product led growth
product loyalty
product management
product manager
product managers
product resources
product roadmap
product stickiness
product teams
Product Updates
product usage
productivity
properties
psychology
python
q&a
qualitative data
quantitative data
remote working
reputation
research
retention
retention analysis
Rev
revenue
revenue-models
SaaS
sales skills
scale
scaling
seed stage
segmentation
session time
silicon valley
smart alerts
smart alerts for mobile
soups ranjan
spark
Startup
Startups
starz
statistical significance
statistics
storytelling
strategy
tech partners
tencent
Thanksgiving
thor ernstsson
tips
tools
transcription
travel
trends
Uber
Unshipping
update
usability testing
user experience
user feedback
user research
users
UX
value metrics
vc
venture capital
viber
virtual reality
vox media
VR
website
what's new
wistia
women in product
zapier
...

Uncategorized
The Kimpact: Celebrity apps are changing mobile games

“One day, Britney Spears’ team approached us and asked if we could build them an app.” Tony Scherba, founding partner of …

Why Niccolo de Masi of Glu Mobile is banking on Kim K and Taylor Swift

The Kimpact: Celebrity apps are changing mobile games