As a product manager, deep-diving into problems like high churn, bugs, and crashes is part of the job. Over the years, I’ve learned that finding solutions to these kinds of problems is a lot like debugging software code: You always want …
Is your business growing at a healthy rate? Conversion analysis holds a big part of the answer. By studying how …
When companies try to grow their business, they often fall for the same assumption: “We need more users.” Their infatuation …
Mary was only two clicks away from making a purchase. After 30 minutes of browsing on her iPad, she was …
