Whether you’re trying to measure how effectively you’re acquiring users or trying to make sense of in-product user journeys, funnel analysis is a cornerstone of understanding campaign performance and product health. But before we get ahead of ourselves, let’s take a …
When companies try to grow their business, they often fall for the same assumption: “We need more users.” Their infatuation …
Mary was only two clicks away from making a purchase. After 30 minutes of browsing on her iPad, she was …
The Mixpanel Retail & E-commerce Benchmarks Report is now publicly available. In it, you can find benchmarks that will show …
