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data analytics

George Xing shares the data strategy behind Lyft’s explosive growth
Data  / Grow & Tell Aug 17 2017
George Xing shares the data strategy behind Lyft’s explosive growth

When it comes to talking data strategy, George Xing doesn’t mince words: “Data analysts do more than just produce ‘interesting insights.’’’ Companies should be able to measure the performance of their data and analytics teams quantitatively. Like any other employee, . . .

With product data integrity, the truth is relative
Customer Stories  / Data Jun 26 2017
With product data integrity, the truth is relative

While giving a talk on how to build data integrity as a product manager, Rob Versaw, the Director of Mobile Apps at Overstock.com, showed a picture of green rolling hills in front of Utah’s snow-capped Mount Timpanogos. How would you . . .

Mixpanel’s game theory: Does icing the kicker work?
Data Nov 22 2016
Mixpanel’s game theory: Does icing the kicker work?

Mixpanel analyzed fifteen years’ worth of in-game NFL data to settle, once and for all, whether icing the kicker ever makes a difference in a game’s outcome.


Mixpanel Decodes the NFL
Data Oct 20 2016
Mixpanel Decodes the NFL

NFL ratings are fumbling, and Thursday night games are taking the biggest hit. Will 10 years of NFL data confirm what football fans have always known?

Autotrack for web: Collect everything, track anything
Mixpanel Updates Aug 24 2016
Autotrack for web: Collect everything, track anything

Autotrack for web is an easy way to add events and collect retroactive data without technical skills. You will never have to worry about waiting for your developer to track metrics again.


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