We love when customers make it a habit to check key metrics in Mixpanel every morning. Who doesn’t get a little excited to thumb through reports and check in on the progress of the latest marketing campaigns or product feature …
Every tool in your tech stack has two sides: what goes in and what comes out. With a tool like …
If brands of the past were static, today's brands are treated as living beings. That means we're judged and measured …
Which color is better: green or red? Which time of day is better: morning or night? Which flavor is better: sweet or …
Companies change as they grow, and that’s no different for us. Today, we’re launching our new brand. And it’s a …
When competition is tight, it’s common for companies to invest heavily into making their product the more “powerful” option available. …
Product analytics promises us something incredible: With more behavioral data about your users, you can make more informed product decisions. But …
The most successful companies today value, analyze, and learn from their customer data. And two tools in many of these …
We’ve run dozens of customer interviews, analyzed our competitors, tracked our customer lifecycle, and aligned with the company vision: We’re …
Product, engineering, and design teams often have conflicting opinions on what to build next. Most of the time, the discussion …
Today’s rising borrowing costs and dipping public markets are putting a squeeze on startup fundraising. In October 2022, Crunchbase reported …
Over the course of my career, I’ve sat in dozens of conference rooms, Zoom meetings, retreat centers, and team outings …
When a product doesn't have good customer retention, it's like working with a leaky bucket. Without existing customers coming back to …
Boris Jabes’ passion for solving problems can be traced back over 30 years. While most 80s kids fell into computers …
It takes a great degree of knowledge and talent to be a good data practitioner. But it’s an entirely different …
When you're poking around inside of a new app, there's no better feeling than finally getting it up and running …
All startups should be using product analytics to understand their users and build products and features that their users love. …
When asked if they use or are comfortable with product analytics, most designers I know look away like a dog …
