If you’re a data world denizen, you’ve probably come across Benn Stancil’s newsletter. And it definitely made you think when you read it. Every Friday for the last few years, the Mode Analytics co-founder has served his many benn.substack subscribers with …
Onboarding new users is one of the biggest challenges a technical product faces. This is doubly true when a portion …
What if I told you that most seed-stage startups—even those at the forefront of AI—are way behind on analytics? The reason …
Since launching over a decade ago, Mixpanel has been a great solution for analyzing digital product usage. The best, we’d …
You have to know your customers well to run a successful ecommerce product or business. Take it from us: We’ve …
We’re always working on making it easier to get started with Mixpanel. But still, it can be hard to know …
If brands of the past were static, today's brands are treated as living beings. That means we're judged and measured …
Companies change as they grow, and that’s no different for us. Today, we’re launching our new brand. And it’s a …
Mixpanel’s core value has always been to unlock growth for digital products and the companies behind them. The way we …
In the digital, remote-first world we’re all working in today, IRL time with colleagues and partners has become precious. In …
Today’s rising borrowing costs and dipping public markets are putting a squeeze on startup fundraising. In October 2022, Crunchbase reported …
When a company reaches hyper-growth mode, it’s worth taking a look at how it got there. In many cases, businesses …
Boris Jabes’ passion for solving problems can be traced back over 30 years. While most 80s kids fell into computers …
Let’s be honest, product analytics can be an expensive business. The root cause is that doing complex queries over billions or …
When you're poking around inside of a new app, there's no better feeling than finally getting it up and running …
All startups should be using product analytics to understand their users and build products and features that their users love. …
Partho Ghosh calls himself "customer-obsessed." It only takes a few minutes of talking with him about what he's up to …
It only takes a small amount of user friction to cause an app to hemorrhage users. And even apps that …