We’re always working on making it easier to get started with Mixpanel. But still, it can be hard to know what questions to ask in order to begin analyzing your data. If you’re new to product analytics, the possibilities can …
If brands of the past were static, today's brands are treated as living beings. That means we're judged and measured …
Companies change as they grow, and that’s no different for us. Today, we’re launching our new brand. And it’s a …
Mixpanel’s core value has always been to unlock growth for digital products and the companies behind them. The way we …
In the digital, remote-first world we’re all working in today, IRL time with colleagues and partners has become precious. In …
Today’s rising borrowing costs and dipping public markets are putting a squeeze on startup fundraising. In October 2022, Crunchbase reported …
When a company reaches hyper-growth mode, it’s worth taking a look at how it got there. In many cases, businesses …
Boris Jabes’ passion for solving problems can be traced back over 30 years. While most 80s kids fell into computers …
Let’s be honest, product analytics can be an expensive business. The root cause is that doing complex queries over billions or …
When you're poking around inside of a new app, there's no better feeling than finally getting it up and running …
All startups should be using product analytics to understand their users and build products and features that their users love. …
Partho Ghosh calls himself "customer-obsessed." It only takes a few minutes of talking with him about what he's up to …
It only takes a small amount of user friction to cause an app to hemorrhage users. And even apps that …
When it comes to the four pillars of product analytics maturity, collaboration is the part we on Mixpanel's Customer Success …
When you’re in the early stages of launching a new app, you’ve already got an enormous number of challenges with …
The last time we sat down to speak with Andrew Chen, we were inside the offices of Uber, just feet …
In 2009, when Mixpanel was founded, the world was in a period of uncertainty and still facing the Great Recession. …
Healthcare brands that practice A/B testing and personalization are 5x more likely to report faster growth than those that do …
Elad Gil spends a lot of time thinking about what makes SaaS companies work well. We sat down with the …
