They say write what you know. Why wouldn’t the same go for building apps? Kevin Xu is an engineer-turned-product manager with experience at big tech companies like Google and Stripe. But if you happen to be a “very online” retail stock …
Google Docs changed the way teams collaborated online. For the first time ever, documents and spreadsheets felt live, open, and …
The rules of SaaS are changing. For so long, using the apps and services we need to be productive has …
If brands of the past were static, today's brands are treated as living beings. That means we're judged and measured …
When competition is tight, it’s common for companies to invest heavily into making their product the more “powerful” option available. …
We kicked off this year by introducing our vision for transparent pricing that would make it as frictionless as possible …
Data is complicated, and interpreting it correctly requires skill, an open mind, and—most importantly—a large amount of self-awareness. Why self-awareness? Because …
Being data-driven is hard, but it shouldn’t be a lonely endeavor. We’re excited to introduce Mixpanel Boards, which replaces our existing …
At Mixpanel, we believe in builders. Their most precious resource is time. We want to help them bring their visions …
All startups should be using product analytics to understand their users and build products and features that their users love. …
Companies have been trying to “hack” the product development process for decades (potentially even centuries if we include non-digital products), …
As with many roles in the tech industry, there's been a stubborn gap in female representation in product. According to …
Table of ContentsThe problem with defining product-market fitIn search of quantitative indicators of product-market fit6 things about measuring product-market fit1. …
Why do smart product teams often build products with mediocre or no impact? Often, the answer is found in the discipline …
Latest studies note that women and minorities remain underrepresented on executive teams. And that’s to the detriment of organizations that …
Have you ever told someone what they wanted to hear because it was the path of least resistance? “Yes, let's totally …
Ever wonder how leaders in some of the top companies around the world use data and analytics to grow their …
Companies use big data analytics to uncover new and exciting insights in large and varied datasets. It helps them forecast …
Usability testing is the act of letting users try a product and observing them closely. Teams often record sessions and …