onboarding Archives

Product Foundations

How a dating website optimized its user conversion funnel with Mixpanel

When companies try to grow their business, they often fall for the same assumption: “We need more users.” Their infatuation with growth at any price can become costly if they don’t consider how new users move through the onboarding funnel, …

Ciara Hautau Lead Digital Marketing Strategist at Fueled

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Product Analytics

The difference between product analytics and marketing analytics—and why you need both

Inside Mixpanel

New in Mixpanel: limitless segmentation with Lookup Tables

Product Foundations

Identifying Growth KPIs that are leading indicators of product success

Inside Mixpanel

12 things you [probably] didn’t know you could do with Mixpanel

Product Foundations

Experimentation isn’t an add-on: Why you need a strong A/B testing solution in your data stack

Product Analytics

I’ve helped build 5 startups. Here’s how I use product analytics to cut costs—and headaches.

Inside Mixpanel

Funnel analysis: How to find and fix conversion problems

Product Foundations

Identifying Growth KPIs that are leading indicators of product success

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Apple Music and Spotify: Parallel Product Teardown

This past June, Jimmy Iovine took to the stage of Moscone West in downtown San Francisco to introduce the always …

Justin Megahan

How a dating website optimized its user conversion funnel with Mixpanel

Apple Music and Spotify: Parallel Product Teardown