They say write what you know. Why wouldn’t the same go for building apps? Kevin Xu is an engineer-turned-product manager with experience at big tech companies like Google and Stripe. But if you happen to be a “very online” retail stock …
I recently went for a hike with my two daughters in the hills that surround our home. Along the way, …
The best product and growth teams are always striving to understand the user more deeply. They conduct moderated research sessions, …
Data has become the heartbeat of modern businesses. From e-commerce to finance, logistics to healthcare, data-driven decision-making is at the …
We love when customers make it a habit to check key metrics in Mixpanel every morning. Who doesn’t get a …
Mixpanel launched over a decade ago as an analytics tool for product teams. But here’s a little secret: More than …
Like a lot of software companies, we have an ongoing core focus at Mixpanel to push growth. About a year …
Every tool in your tech stack has two sides: what goes in and what comes out. With a tool like …
We’re always working on making it easier to get started with Mixpanel. But still, it can be hard to know …
Which color is better: green or red? Which time of day is better: morning or night? Which flavor is better: sweet or …
When competition is tight, it’s common for companies to invest heavily into making their product the more “powerful” option available. …
Product analytics promises us something incredible: With more behavioral data about your users, you can make more informed product decisions. But …
Mixpanel’s core value has always been to unlock growth for digital products and the companies behind them. The way we …
We kicked off this year by introducing our vision for transparent pricing that would make it as frictionless as possible …
The most successful companies today value, analyze, and learn from their customer data. And two tools in many of these …
Last year, our Boards release was all about making Mixpanel more collaborative. Our next step in this effort: We’re bringing …
In the digital, remote-first world we’re all working in today, IRL time with colleagues and partners has become precious. In …
We’ve run dozens of customer interviews, analyzed our competitors, tracked our customer lifecycle, and aligned with the company vision: We’re …
Customer Focus is one of our core cultural values at Mixpanel. We respect our customers’ time and strive to make …
