product management

How to use Mixpanel to drive your website KPIs

Growth  / Mixpanel Updates Jan 22 2019

How to use Mixpanel to drive your website KPIs

In my role as the Website Marketing Manager at Mixpanel, I am responsible for creating and maintaining a great user experience for our site visitors, while also supporting Mixpanel’s growth efforts by filling the sales pipeline with qualified leads. To . . .

Automatic Insights at Mixpanel: past, present and future

Mixpanel Updates  / Product Updates Sep 27 2018

Automatic Insights at Mixpanel: past, present and future

Two years ago, we realized that the number of new Mixpanel users who were sending us events to track had dropped 10%. We did some digging and saw that the open rate of our welcome email had also gone down . . .

Becoming Head of Product at Dribbble means being an expert in product and design. For Sarah Kuehnle it also meant beating cancer.

Product Aug 15 2018

Becoming Head of Product at Dribbble means being an expert in product and design. For Sarah Kuehnle it also meant beating cancer.

“The thing about stage four,” wrote Christopher Hitchens about his esophageal cancer, “is that there is no such thing as stage five.” He died a year later. When Sarah Kuehnle was diagnosed with stage four colon cancer, it meant, among . . .

What product managers can learn from stand-up comedians

Innovators Feb 8 2018

What product managers can learn from stand-up comedians

Alpha Founder & CEO Thor Ernstsson’s career in tech started with a move from Iceland to Alabama, so suffice it to say he’s unafraid of taking risks. From there, he joined the startup scene, where he’s been for the past . . .

What it takes for users to form habits and other insights from SaaS product experts

Trends Oct 31 2017

What it takes for users to form habits and other insights from SaaS product experts

If a SaaS product is a house (it’s not literally, this is a metaphor), then usage and retention are the foundation — a necessary, but insufficient base upon which a successful product can be built. Are enough people using your . . .

A case for working at a telecom veteran instead of the next hot startup: A senior Verizon PM gives her side

Innovators Oct 26 2017

A case for working at a telecom veteran instead of the next hot startup: A senior Verizon PM gives her side

It takes some imagination to think beyond the mystery that surrounds innovation in the enterprise. Whispers about bureaucracy that stops creativity in its tracks. Recountings of days spent seeking approval for projects that only move the company an inch over . . .

Women In Product Office Hours: Building data-driven products for diverse audiences

Office Hours Oct 20 2017

Women In Product Office Hours: Building data-driven products for diverse audiences

Last night, we brought together experts from Women In Product and Mixpanel for a conversation about building data-driven products that serve diverse audiences. The panel featured Naba Banjeree, Head of Product for Walmart’s SamsClub.com, and Yardley Ip, General Manager at . . .

Accenture’s Daniella Patrick on how HR is product management

Product Aug 29 2017

Accenture’s Daniella Patrick on how HR is product management

When Daniella Patrick was young, her grandmother told her, “study a ‘strong’ subject, like engineering. That way people take you seriously.” Despite showing a natural talent for subjects like literature and the arts, this was the early encouragement she received . . .

A succinct guide to machine learning for product managers

Product Jun 6 2017

A succinct guide to machine learning for product managers

Neal Lathia recently ran a session at Skyscanner that aimed to cover machine learning from a non-technical, product-centric perspective. Here's what he taught his company.


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