product usage Archives - Mixpanel

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Product Analytics

Why product usage data is the key to unlocking user insights

Today’s digital economy relies heavily on software products that make generating and collecting data easier than ever before. In fact, the total number of publicly available mobile apps is estimated to be around 9 million, with each app generating tons …

Harsh Patel Product Marketing @ Mixpanel

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Product Analytics

The difference between product analytics and marketing analytics—and why you need both

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New in Mixpanel: limitless segmentation with Lookup Tables

Product Foundations

Identifying Growth KPIs that are leading indicators of product success

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12 things you [probably] didn’t know you could do with Mixpanel

Product Foundations

Experimentation isn’t an add-on: Why you need a strong A/B testing solution in your data stack

Product Analytics

I’ve helped build 5 startups. Here’s how I use product analytics to cut costs—and headaches.

Inside Mixpanel

Funnel analysis: How to find and fix conversion problems

Product Foundations

Identifying Growth KPIs that are leading indicators of product success