Onboarding new users is one of the biggest challenges a technical product faces. This is doubly true when a portion of those would-be users don’t have technical backgrounds. If you want to boost product activation and retention, a one-and-done, low-touch …
A product without users is like a fish without water. In order for a product to swim (be successful), it …
When a product doesn't have good customer retention, it's like working with a leaky bucket. Without existing customers coming back to …
When you're poking around inside of a new app, there's no better feeling than finally getting it up and running …
It only takes a small amount of user friction to cause an app to hemorrhage users. And even apps that …
At Mixpanel, we strive to be product-led in almost everything we do. After all, what better way is there to …
The last time we sat down to speak with Andrew Chen, we were inside the offices of Uber, just feet …
Good products get their messaging out to users on things like available features and how to access them. But the …
Let me jump right in: With product analytics, customer retention isn’t just something you measure after the fact; it should …
Promo is a leading video creation platform for small and medium-sized businesses. Yariv Azatchi is the chief technology officer at …
Healthtech represents a new way to address everything from personal mental health to the inefficiencies of the healthcare system. But, without …
Test yourself with this word problem: Imagine you’re a product manager responsible for your company’s new "business messaging and collaboration" …
Even in pre-COVID-19 times, it’s been held as dogma that loyal users are the core of any SaaS business. But …
“Going product-led” has emerged as a super popular growth strategy across many industries. Despite its booming popularity, the principles of …
Clement Kao is a Product Manager at Blend, a San Francisco-based startup that partners with lenders and technology providers to re-imagine consumer …
The aha moment is a mythic point in a product’s life when users stop being wary and start becoming addicted. …
“Seven friends in 10 days.” It was Facebook’s sole focus in its growth from zero to one billion users. I …