segmentation Archives

Inside Mixpanel

New in Mixpanel: limitless segmentation with Lookup Tables

Product people love data. It gives us the confidence to make all kinds of decisions. With data, we can secure resources to build a feature, launch in new markets, or even change that lime green icon to mint green…. Anything …

Anya Pratskevich & Moinak Bandyopadhyay

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Product Analytics

The difference between product analytics and marketing analytics—and why you need both

Inside Mixpanel

New in Mixpanel: limitless segmentation with Lookup Tables

Product Foundations

Identifying Growth KPIs that are leading indicators of product success

Inside Mixpanel

12 things you [probably] didn’t know you could do with Mixpanel

Data Stack

Ask an expert: Why you want your feature flags and product analytics working together

Data Stack

A modular approach for integrating an analytics platform (like Mixpanel) into your iOS app

Product Metrics

Metrics that matter: Product analytics for the up-and-coming health tech sector

Data Stack

Ask an Expert: Instamojo’s Head of Analytics on data stack philosophy

New in Mixpanel: limitless segmentation with Lookup Tables

Why we decided to retire our most popular report

Mixpanel’s game theory: Does icing the kicker work?