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Innovators

Why Hunter Walk isn’t hopping on the VR train

Hunter Walk, co-founder of Homebrew, a seed stage venture fund, previously shared his advice to first-time founders on The Signal. During our interview, our conversation took an unexpected turn into virtual reality. Here’s the “director’s cut” about VR and why we’re …

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The difference between product analytics and marketing analytics—and why you need both

Inside Mixpanel

New in Mixpanel: limitless segmentation with Lookup Tables

Product Foundations

Identifying Growth KPIs that are leading indicators of product success

Inside Mixpanel

12 things you [probably] didn’t know you could do with Mixpanel

Product Foundations

Experimentation isn’t an add-on: Why you need a strong A/B testing solution in your data stack

Product Analytics

I’ve helped build 5 startups. Here’s how I use product analytics to cut costs—and headaches.

Inside Mixpanel

Funnel analysis: How to find and fix conversion problems

Product Foundations

Identifying Growth KPIs that are leading indicators of product success