Fintech, how do you measure up to the rest of the industry?
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2025 State of Fintech Product Analytics

How do your metrics measure up to the rest of the industry?

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Fintech’s a crowded space. See how you can stand out.

In our 2025 report, we share data and insights collected directly from Mixpanel, encompassing 2+ trillion events, 5+ billion unique users, and over 2,500 fintech companies. You’ll also get insight into:

  • The surprising subindustry with the highest MoM user growth rate
  • Key metrics to track for acquisition, engagement, and retention 
  • Compare your product’s stickiness to competitors
  • Recommendations for improvement going forward

Get the full report