12 november 2026
sydney, australia
Shape what’s next in Australia
Spend the day with the teams shaping Australia's most ambitious digital products.
MXP 2026
Where top product and data leaders shape the future of their companies through data. Connect with peers, hear from industry leaders, and get hands-on with the latest from Mixpanel.
Speakers
Jen Taylor
Chief Executive Officer
Anant Gupta
Chief Technology Officer
Alexis Soulopoulos
CEO
Jarrod Febbraio
Director of Stake
Jonny Wermut
Senior Product Manager - Scan & Go Trolley, WooliesX
Prasad Murthi
Digital Analytics, Optimisation and Personalisation Lead
Tristan Nicolas
Senior Product Manager, Domain
More speakers coming soon
Agenda
8:30 AM
Arrivals and Networking
9:00 AM
Welcome to MXP Sydney
9:05 AM
Mixpanel Keynote: Vision
In her opening keynote, Mixpanel CEO Jen Taylor will set the tone for Mixpanel’s next chapter and the opportunity ahead for all of us to think bigger. Drawing on her own experience as a product leader, Jen will share how Mixpanel is uniquely poised to be the key partner for product innovation in an AI-native world.
Jen Taylor
CEO, Mixpanel
9:30 AM
Mixpanel Keynote: Product
Anant Gupta takes the stage to unveil the latest and upcoming innovations in the Mixpanel platform. From new features to deeper AI integrations, this session gives attendees an early look at the product roadmap and how it’s being built to help teams move faster with more confidence.
Anant Gupta
CTO, Mixpanel
9:55 AM
Q&A with Jen Taylor & Anant Gupta
Jen Taylor
CEO, Mixpanel
Anant Gupta
CTO, Mixpanel
10:05 AM
Fireside Chat
An unscripted, one-on-one conversation about how data actually gets used day to day — not just to report on the business, but to run it.
10:25 AM
Networking Break
11:00 AM
How Stake won the World Cup during the World Cup
Every brand preps for a tournament — releases, promotions, and campaigns locked in months ahead. Jarrod shares how Stake far exceeded its forecasts by pivoting in real time once the tournament started, using data to react fast when favourites crashed out and the plan stopped matching reality.
Jarrod Febbraio
Director of Stake, Easygo
11:25 AM
Panel Discussion: How Modern Tech Teams Work in the Age of AI
As AI changes how work gets done, the lines between data, product, and engineering are starting to blur. This panel explores how leading teams are rethinking roles, workflows, and org design—what skills matter most now, what gets easier, and what still requires deep human judgement.
Alexis Soulopoulos
CEO, EverAI
Tristan Nicolas
Senior Product Manager, Domain
Jonny Wermut
Senior Product Manager - Scan & Go Trolley, WooliesX
12:00 PM
Networking Lunch
1:00 PM
Palate Cleanser
A fast, low-stakes activity to shake off the post-lunch slump — no slides, no data, just a good excuse to talk to the person next to you and do something fun.
Prasad Murthi
Digital Analytics, Optimisation and Personalisation Lead, Movember
1:10 PM
The Real Story
A closer look at how Australia's most ambitious companies actually make decisions, told firsthand by the people who made them.
1:35 PM
Roundtable Discussion
Measuring AI Products When Success Isn’t Binary
Building a Culture Where Experimentation Drives Better Decisions
Leading the AI-Transformed Organization
Connect with other sharp minds in the room; trade opinions and war stories about topics that matter in product.
2:45 PM
Closing
3:00 PM
Networking Drinks
The formal sessions wrap, but the best conversations don't have to. Grab a drink and keep talking with the people in the room. Trade notes, compare what's working, and leave with a few contacts worth keeping.
4:30 PM
End of Event
Event Venue: Saltbox, 399 Cleveland St, Redfern NSW 2016
See what’s next
Mixpanel CEO Jen Taylor and CTO Anant Gupta on where AI is taking product intelligence, what we're building, and why it matters for companies here in Australia.
Learn from the best
Hear unscripted business stories, not polished case studies, from people who've actually lived through the decisions: the wins, the near misses, and what they'd do differently.
Make connections that matter
Meet product, growth, engineering, and data leaders from Australia's most ambitious digital companies. Trade what's working, not business cards.
Frequently Asked Questions
Is MXP free to attend?
Yes. It’s free for registered attendees. Register via the link and we’ll confirm your place.
Where is the event going to be held?
MXP Sydney is happening at Saltbox, 399 Cleveland St, Redfern NSW 2016. (Google Maps)
Full access details:
You can meet outside the front entrance, nestled in the laneway between R by Raita Noda & S’WICH.
2 hour off-street parking is available on Baptist and Marriott Streets or in Young Lane. Alternatively, undercover secure parking is available at Wunderlich Lane Car Park, enter via 12 Baptist Street Redfern.
If you’re arriving by Uber, the safest drop-off location is the Eve Hotel Sydney, 8 Baptist Street Redfern.
Who is MXP for?
Leaders in product, engineering, data, growth, and analytics who want to learn from experts and peers, and explore what’s next in product intelligence and AI.
Do I need to be a Mixpanel customer to attend?
No. MXP is open to anyone, whether they use Mixpanel or are curious about the space.
Can I bring my team?
Yes, teams are encouraged to attend together.
What does a day at MXP look like?
It blends keynotes, thought leadership sessions, and hands-on roundtables, plus a reception at the end of the day for continued networking.
Official Media Partner
Some observe the future. Others shape it.
