Actions speak louder than page views.
The most advanced analytics platform ever for mobile and the web.
The most advanced analytics platform ever for mobile and the web.

Use funnel analysis to increase conversions by showing where visitors get lost in any process.
See if changes to your product or marketing improves customer retention.
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Tie data to your customers so you can see who they are and what they have done in your app.
Automatically send email or push notifications to your customers and increase engagement.
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Mobile surveys let you instantly ask your customers anything so you can finally answer the questions that have been difficult to measure.
Learn MoreBroadcast important messages to your customers. Just upload an image, craft your message, and hit send. It's that simple.
Learn MoreA/B testing gives you the power to test your idea like a science experiment. Change the color of a button. Edit the marketing copy. If you’re really ambitious, change the velocity in your game.
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We've asked some of our most innovative customers to share lessons learned, for the benefit of everyone.
These talks cover a wide range of common challenges facing technology companies, and we hope
you find them as enlightening to watch as we do.
Watch Christine Brumback (Director of Product @ Fitbit) show how Fitbit analyzed and improved.
Jessica (Operations Product Manager @ Airbnb) and Vlad (Growth Product Manager @ Airbnb) talk about using analytics to test your core assumptions.
Jace Kohlmeier (Dean of Analytics @ Khan Academy) shares three examples of how they’ve applied analytics to help people learn.
Danny Hernandez speaks from personal experience as to how Twitch.tv's changing data needs serve as a lesson for others.
I love @mixpanel's interfaces. So fresh so clean.
9:50AM - October 22, 2012
@mixpanel Blown away by the quality of your customer support. Top Notch.
8:00PM - October 10, 2012
It's INSANE how much better Mixpanel is than Google Analytics. A piece of me dies setting up GA variables after tasting the bliss of MP.
3:13PM - November 20, 2012
@mixpanel is such a powerful analytics tool. If you are serious about customer engagement and retention, you should really check it out.
4:04PM - March 19, 2013