Finance Analytics
Finance Analytics
Invest in your product experience
Invest in your product experience
Invest in your product experience
Build customer loyalty by optimizing the entire user journey. From activation rates to transaction completions, quickly understand behavior and turn insights to action.
Build customer loyalty by optimizing the entire user journey. From activation rates to transaction completions, quickly understand behavior and turn insights to action.
Drive growth throughout the user journey
Drive growth throughout the user journey
Drive growth throughout the user journey
Map customer journeys, pinpoint moments of churn, and identify key segments for upsells. Grow lifetime value and increase loyalty, all while maintaining privacy standards.
Map customer journeys, pinpoint moments of churn, and identify key segments for upsells. Grow lifetime value and increase loyalty, all while maintaining privacy standards.
Revenue per Brand
Revenue per Brand
Revenue per Brand
Revenue per Brand
Bar, unique, Feb 3rd, 2020 – May 3rd, 2020
Bar, unique, Feb 3rd, 2020 – May 3rd, 2020
Bar, unique, Feb 3rd, 2020 – May 3rd, 2020
Bar, unique, Feb 3rd, 2020 – May 3rd, 2020
Steps
Steps
Steps
Steps
Conversion Criteria
Conversion Criteria
Conversion Criteria
Conversion Criteria
Make everyone data-driven, quickly
Make everyone data-driven, quickly
Make everyone data-driven, quickly
No more filing a ticket and waiting on answers. With a self-serve UI and AI agent, ask questions in plain language and slice data however you want. Make data-driven decisions regardless of SQL ability.
No more filing a ticket and waiting on answers. With a self-serve UI and AI agent, ask questions in plain language and slice data however you want. Make data-driven decisions regardless of SQL ability.
Stay in sync with your source-of-truth
Stay in sync with your source-of-truth
Stay in sync with your source-of-truth
Bring warehouse data into Mixpanel and it’ll stay in perfect sync. Analyze product and transactional data side-by-side, without diverging from your source-of-truth.
Bring warehouse data into Mixpanel and it’ll stay in perfect sync. Analyze product and transactional data side-by-side, without diverging from your source-of-truth.
GDPR
GDPR
CCPA
CCPA
SOC 2
SOC 2
Protect customer data, end to end
Protect customer data, end to end
Protect customer data, end to end
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Investing.com
“The thing I like best about Mixpanel is the great UX and ease of use. It helps our PMs get their answers super fast. It’s a matter of minutes until you get value from using Mixpanel.”
Gil Sadis
VP of Product
Investing.com
“The thing I like best about Mixpanel is the great UX and ease of use. It helps our PMs get their answers super fast. It’s a matter of minutes until you get value from using Mixpanel.”
Gil Sadis
VP of Product
Investing.com
“The thing I like best about Mixpanel is the great UX and ease of use. It helps our PMs get their answers super fast. It’s a matter of minutes until you get value from using Mixpanel.”
Gil Sadis
VP of Product
Blog
Privacy, security, and analytics
Privacy, security, and analytics
Dive into the details of how crypto startups can leverage powerful self-serve product analytics—while staying secure.
Dive into the details of how crypto startups can leverage powerful self-serve product analytics—while staying secure.
Blog
Privacy, security, and analytics
Dive into the details, with examples, of how crypto startups can and should leverage powerful and secure self-serve product analytics.
Blog
2026 Finance benchmarks
2026 Finance benchmarks
See benchmarks across fintech, broken down by sectors like wealth management, blockchain and crypto, banking, and alternative financing. Get recommendations on key metrics to monitor.
See benchmarks across fintech, broken down by sectors like wealth management, blockchain and crypto, banking, and alternative financing. Get recommendations on key metrics to monitor.
Customer Story
Quicken + Mixpanel
Quicken + Mixpanel
Learn how personal finance company Quicken improved net promoter score by 47% after switching to Mixpanel.
Learn how personal finance company Quicken improved net promoter score by 47% after switching to Mixpanel.