Agent Intelligence

Build agents your customers love — and measure their impact.

Learn More

Agent Intelligence

Build agents your customers love — and measure their impact.

Learn More

Agent Intelligence

Build agents your customers love

Build agents your customers love

Build agents your customers love

Measure whether your agents are working, how they impact customer behavior, and take action to make every experience better.

Request Early Access

Book a Demo

Request Early Access

Book a Demo

Mixpanel Agent Intelligence conversations list with sentiment, cost, and model per AI agent, next to an agent-assisted purchase conversion funnel.
Mixpanel Agent Intelligence conversations list with sentiment, cost, and model per AI agent, next to an agent-assisted purchase conversion funnel.

“Before Agent Intelligence, we tracked each agent interaction as a separate custom event. Now we can see the full conversation in one view, including what the customer did and whether it solved their request.”

Blake Kurinsky

Senior Director of Product Management

“Before Agent Intelligence, we tracked each agent interaction as a separate custom event. Now we can see the full conversation in one view, including what the customer did and whether it solved their request.”

Blake Kurinsky

Senior Director of Product Management

Tell a good conversation from a bad one

Tell a good conversation from a bad one

More prompts can look like more engagement. But is the user going deeper? Or asking the same question three different ways because they’re stuck? Agent Intelligence helps you tell the difference, so you know whether your agent is actually helping.

More prompts can look like more engagement. But is the user going deeper? Or asking the same question three different ways because they’re stuck? Agent Intelligence helps you tell the difference, so you know whether your agent is actually helping.

AI agent conversation in Mixpanel Agent Intelligence, with spans, latency, and token costs shown beside the user's prompt and the agent's response.
Understand every conversation

See exactly what happened inside each agent conversation, from individual turns down to every tool call.

Agent Intelligence Issues tab flagging an error detected in an AI agent span, with cost and latency warnings on other tool calls.
Proactive alerting

Catch issues faster as Mixpanel automatically surfaces conversations that need your attention.

Out-of-the-box AI agent metrics in Mixpanel: unique users, total conversations, average latency, and total agent cost for the last 30 days.
Out-of-the-box metrics

Cost, latency, errors, and token usage are ready the moment your data arrives. No setup, no dashboards to build.

Measure outcomes, not just activity

Measure outcomes, not just activity

Stop stitching together observability and analytics to understand whether your agent is driving real impact.

Measure business impact: Analyze AI conversations as events alongside user behavior to connect agent experiences to what customers do next, from conversion and retention to churn.

See the full customer journey: Understand the experience through your customers’ eyes and follow what they did before and after each conversation.

Measure business impact: Follow what people do after talking to your agent, and correlate that with outcomes, like conversion, retention, or churn.

See the full customer journey: Understand the experience through your customers’ eyes and follow what they did before and after each conversation.

Mixpanel Session Replay of a customer using a travel booking AI agent, showing what they did before and after the conversation.

Make agents better with tools you already know

Make agents better with tools you already know

Go beyond understanding what’s working, and take action to make your agents better. Experiment and improve your agents, like any other product.

Mixpanel experiment testing an AI trip-planning agent, with booking conversion and retention guardrail metrics and a feature flag rollout.

Test what works before you ship

Experiment with new models, prompts, or experiences and use feature flags to roll out changes with confidence.

Catch and diagnose issues faster

Use automated root-cause analysis and KPI monitoring to spot performance changes, understand what caused them, and know where to act.

Find what to improve next

Ask Mixpanel Agent questions in natural language to get fast answers and uncover opportunities to improve your agent.

Test what works before you ship

Experiment with new models, prompts, or experiences and use feature flags to roll out changes with confidence.

Mixpanel experiment testing an AI trip-planning agent, with booking conversion and retention guardrail metrics and a feature flag rollout.
Mixpanel experiment testing an AI trip-planning agent, with booking conversion and retention guardrail metrics and a feature flag rollout.
Catch and diagnose issues faster

Use automated root-cause analysis and KPI monitoring to spot performance changes, understand what caused them, and know where to act.

Custom alert in Mixpanel monitoring conversion rate from AI agent turns, with custom threshold and anomaly detection options.
Custom alert in Mixpanel monitoring conversion rate from AI agent turns, with custom threshold and anomaly detection options.
Find what to improve next

Ask Mixpanel Agent questions in natural language to get fast answers and uncover opportunities to improve your agent.

Coming Soon

Mixpanel Agent analyzing a Total LLM Cost chart to answer a natural language question about reducing AI agent spend.
Mixpanel Agent analyzing a Total LLM Cost chart to answer a natural language question about reducing AI agent spend.

“We've built a strong culture of experimentation at Scribe and have iterated on every other part of the product. Being able to do the same with our agents in one place is what I’m most excited about.”

Nick Churcher

VP of Growth & Marketing

“We've built a strong culture of experimentation at Scribe and have iterated on every other part of the product. Being able to do the same with our agents in one place is what I’m most excited about.”

Nick Churcher

VP of Growth & Marketing

AI agent conversations segmented by topic and sentiment in Mixpanel, with positive, negative, and neutral counts for each travel support topic.

Coming Soon

Segment by topic and sentiment

Segment by topic and sentiment

Automatically group agent conversations by topic and sentiment to understand what customers are asking about, how they feel, and where your agent needs improvement.

Understand sentiment: See what percentage of agent interactions are positive or negative and how those experiences impact customer behavior.

Spot emerging trends: Identify your most popular use cases and see which topics are growing over time.

Prioritize improvements: Find topics with the most negative experiences so you know where to focus next.

Learn more about how Agent Intelligence helps you build better agents

Learn more about how Agent Intelligence helps you build better agents

Blog

How we built a way to tell if our own agent was working
How we built a way to tell if our own agent was working

Read Blog

Blog

How we built a way to tell if our own agent was working

Dive into the details, with examples, of how crypto startups can and should leverage powerful and secure self-serve product analytics.

Read Blog

Docs

Get started with Agent Intelligence in a few steps
Get started with Agent Intelligence in a few steps

Go to Docs

Cover of Mixpanel's 2026 AI benchmarks eBook on AI product adoption and usage data.

eBook

2026 AI benchmarks: What usage data reveals about the next phase of adoption
2026 AI benchmarks: What usage data reveals about the next phase of adoption

Get the eBook

FAQ

How do I get access to Agent Intelligence?

Agent Intelligence is currently in early access! Fill out this request form to request access. We’re rolling out access gradually and look forward to making it available to everyone soon.

How is this different from my tracing or observability tool?

Tracing tools are built to debug individual requests. Agent Intelligence connects agent conversations to what your users do before and after, so you can see the agent's impact on your product and business. Many teams use both, and if you already send OpenTelemetry traces, you can send the same traces to Mixpanel.

Because agent activity lands as Mixpanel events, you can also answer questions like: Does the agent drive conversion? Do agent users retain better? Did a model change affect the user experience?

How do I set it up?

Point your existing OpenTelemetry exporter or collector at Mixpanel. No Mixpanel SDK required. Your spans need to follow the OpenTelemetry GenAI conventions and include a user ID, which connects each conversation to the person who had it. For step-by-step instructions, see our documentation.

How much does Agent Intelligence cost?

Access to Agent Intelligence is free during early access. Each span you send counts as an event toward your standard Mixpanel event volume.

How do you handle private or sensitive data?

Your agent data is covered by the same security and access controls as the rest of your Mixpanel data. Mixpanel also automatically detects and redacts common sensitive data, like email addresses, phone numbers, credit card numbers, and API keys, before anything is stored. Prompt and response content is optional. You can leave it out entirely, or redact it yourself before sending.

What types of data do you support?

Agent Intelligence reads traces that follow the OpenTelemetry GenAI semantic conventions. That covers models, tokens, tool calls, conversations, and optionally prompt and response content. Any custom attributes you send, like prompt version or product surface, are kept as properties you can filter and break down by.

FAQ

How do I get access to Agent Intelligence?

Agent Intelligence is currently in early access! Fill out this request form to request access. We’re rolling out access gradually and look forward to making it available to everyone soon.

How is this different from my tracing or observability tool?

Tracing tools are built to debug individual requests. Agent Intelligence connects agent conversations to what your users do before and after, so you can see the agent's impact on your product and business. Many teams use both, and if you already send OpenTelemetry traces, you can send the same traces to Mixpanel.

Because agent activity lands as Mixpanel events, you can also answer questions like: Does the agent drive conversion? Do agent users retain better? Did a model change affect the user experience?

How do I set it up?

Point your existing OpenTelemetry exporter or collector at Mixpanel. No Mixpanel SDK required. Your spans need to follow the OpenTelemetry GenAI conventions and include a user ID, which connects each conversation to the person who had it. For step-by-step instructions, see our documentation.

How much does Agent Intelligence cost?

Access to Agent Intelligence is free during early access. Each span you send counts as an event toward your standard Mixpanel event volume.

How do you handle private or sensitive data?

Your agent data is covered by the same security and access controls as the rest of your Mixpanel data. Mixpanel also automatically detects and redacts common sensitive data, like email addresses, phone numbers, credit card numbers, and API keys, before anything is stored. Prompt and response content is optional. You can leave it out entirely, or redact it yourself before sending.

What types of data do you support?

Agent Intelligence reads traces that follow the OpenTelemetry GenAI semantic conventions. That covers models, tokens, tool calls, conversations, and optionally prompt and response content. Any custom attributes you send, like prompt version or product surface, are kept as properties you can filter and break down by.

FAQ

How do I get access to Agent Intelligence?

Agent Intelligence is currently in early access! Fill out this request form to request access. We’re rolling out access gradually and look forward to making it available to everyone soon.

How is this different from my tracing or observability tool?

Tracing tools are built to debug individual requests. Agent Intelligence connects agent conversations to what your users do before and after, so you can see the agent's impact on your product and business. Many teams use both, and if you already send OpenTelemetry traces, you can send the same traces to Mixpanel.

Because agent activity lands as Mixpanel events, you can also answer questions like: Does the agent drive conversion? Do agent users retain better? Did a model change affect the user experience?

How do I set it up?

Point your existing OpenTelemetry exporter or collector at Mixpanel. No Mixpanel SDK required. Your spans need to follow the OpenTelemetry GenAI conventions and include a user ID, which connects each conversation to the person who had it. For step-by-step instructions, see our documentation.

How much does Agent Intelligence cost?

Access to Agent Intelligence is free during early access. Each span you send counts as an event toward your standard Mixpanel event volume.

How do you handle private or sensitive data?

Your agent data is covered by the same security and access controls as the rest of your Mixpanel data. Mixpanel also automatically detects and redacts common sensitive data, like email addresses, phone numbers, credit card numbers, and API keys, before anything is stored. Prompt and response content is optional. You can leave it out entirely, or redact it yourself before sending.

What types of data do you support?

Agent Intelligence reads traces that follow the OpenTelemetry GenAI semantic conventions. That covers models, tokens, tool calls, conversations, and optionally prompt and response content. Any custom attributes you send, like prompt version or product surface, are kept as properties you can filter and break down by.

FAQ

How do I get access to Agent Intelligence?

Agent Intelligence is currently in early access! Fill out this request form to request access. We’re rolling out access gradually and look forward to making it available to everyone soon.

How is this different from my tracing or observability tool?

Tracing tools are built to debug individual requests. Agent Intelligence connects agent conversations to what your users do before and after, so you can see the agent's impact on your product and business. Many teams use both, and if you already send OpenTelemetry traces, you can send the same traces to Mixpanel.

Because agent activity lands as Mixpanel events, you can also answer questions like: Does the agent drive conversion? Do agent users retain better? Did a model change affect the user experience?

How do I set it up?

Point your existing OpenTelemetry exporter or collector at Mixpanel. No Mixpanel SDK required. Your spans need to follow the OpenTelemetry GenAI conventions and include a user ID, which connects each conversation to the person who had it. For step-by-step instructions, see our documentation.

How much does Agent Intelligence cost?

Access to Agent Intelligence is free during early access. Each span you send counts as an event toward your standard Mixpanel event volume.

How do you handle private or sensitive data?

Your agent data is covered by the same security and access controls as the rest of your Mixpanel data. Mixpanel also automatically detects and redacts common sensitive data, like email addresses, phone numbers, credit card numbers, and API keys, before anything is stored. Prompt and response content is optional. You can leave it out entirely, or redact it yourself before sending.

What types of data do you support?

Agent Intelligence reads traces that follow the OpenTelemetry GenAI semantic conventions. That covers models, tokens, tool calls, conversations, and optionally prompt and response content. Any custom attributes you send, like prompt version or product surface, are kept as properties you can filter and break down by.

Measure your agents’ impact. Then make them better.

Connect agent conversations with everything else your customers do, and turn those insights into a better experience.

Request Early Access

Book a Demo

Measure your agents’ impact. Then make them better.

Connect agent conversations with everything else your customers do, and turn those insights into a better experience.

Request Early Access

Book a Demo

Measure your agents’ impact. Then make them better.

Connect agent conversations with everything else your customers do, and turn those insights into a better experience.

Request Early Access

Book a Demo

Measure your agents’ impact. Then make them better.

Connect agent conversations with everything else your customers do, and turn those insights into a better experience.

Request Early Access

Book a Demo