Measure true engagementActions speak louder than pageviews. |
Watch users engage in real-time
Everything on Mixpanel is to-the-second real-time.Watch users engage, look at trends, and compare your engagement metrics from weeks before.
Mixpanel allows you to track any action that is specific to you.
We believe that understanding the specific actions people take in your product is crucial to your success. Sharing, liking, watching, and purchasing are just more important than pageviews.
Powerful segmentationThe most flexible way to analyze your data. |
Flexibility
Segmentation gives you the power to run queries without ever writing a line of SQL. Ask extremely complex questions and get the results in real-time.Data intelligence
Mixpanel understands things like numbers and dates. This means your data will be visualized in the perfect way. If you want to understand user ages, for example, we will dynamically bucket your users into age groups and show you an age distribution graph.Retroactive funnelsBuilding funnels on the fly is incredible. |
Flexibility
Funnels let you drill down deep into groups of users you have tagged. Compare user types and conduct A/B tests with ease.Real-time
Like everything in Mixpanel, funnels are completely real-time. When we say real-time, we mean data collection and reporting are to-the-second.Retroactive
Think of a new question to ask? We can answer it. Our funnels can instantly analyze data from any point in time, so you don't have to worry about thinking of everything in advance.RetentionThe easiest way to get cohort analysis |
A true way to improve
Retention is the best way to measure how valuable your product is. You will be able to understand how often new users come back days after their initial use.Seeing improvements is easy: your retention is graphed over time. This lets you see how you're improving as you make changes that may affect retention.
A complete APIWe are your in-house solution |
