WHAT CUSTOMERS SAY
“Mixpanel provides us with the insights we need to optimize purchase funnels and build out a fashion ecosystem that our customers love and designer brands want to sell to.”

Wanda Saint-Paul   Web Analytics Manager, Vente-Privee

ANALYTICS FOR EVERY MILE OF YOUR ROADMAP

Which customers are ready to purchase?

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Deep shopper understanding

Improve the customer experience by understanding how users engage. Collect data from across a shopper’s digital journey and integrate external datasets, such as brick-and-mortar purchases, to create a holistic view.

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Instant answers

Identify which inventory layouts drive the most engagement and revenue in seconds. With customizable reports, answering your most complex questions is quick and easy.

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Automatic insights

Integrated machine learning and data science tools flag anomalies for you, helping to surface emerging trends, opportunities to upsell, and more.

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Intelligent action

Trigger notifications and A/B tests based on how shoppers browse your app and website. Leverage deep user behavior data to fuel your marketing and analytics product suite for further testing, customization, and automation.