Grow your customers with ease

Grow your customers with ease

Grow your customers with ease

Gain actionable insights into the user behaviors that maximize your revenue and customer lifetime value.

Comprehensive Mixpanel growth analytics dashboard featuring multiple charts and KPIs, including MRR composition by company size, average order value, purchase funnel, number of purchases by region, and LTV/CAC by channel. This dashboard provides a holistic view of product growth analytics and user growth metrics.
Comprehensive Mixpanel growth analytics dashboard featuring multiple charts and KPIs, including MRR composition by company size, average order value, purchase funnel, number of purchases by region, and LTV/CAC by channel. This dashboard provides a holistic view of product growth analytics and user growth metrics.
Comprehensive Mixpanel growth analytics dashboard featuring multiple charts and KPIs, including MRR composition by company size, average order value, purchase funnel, number of purchases by region, and LTV/CAC by channel. This dashboard provides a holistic view of product growth analytics and user growth metrics.

Scale and monetize like never before. Connect engagement to long-term growth by tracking the right metrics that guide users from inactive into advocates. No SQL required.

Scale and monetize like never before. Connect engagement to long-term growth by tracking the right metrics that guide users from inactive into advocates. No SQL required.

Scale and monetize like never before. Connect engagement to long-term growth by tracking the right metrics that guide users from inactive into advocates. No SQL required.

Find product-market fit, faster

Define and monitor the key metrics that confirm product-market fit across your user base.

Re-activate at the perfect time

Pinpoint audiences to re-engage using cohort analysis while sending targeted messages from your preferred app.

Uncover your most-loved features

See which features are most popular, then align your roadmap to achieve maximum impact.

Find product-market fit, faster

Define and monitor the key metrics that confirm product-market fit across your user base.

Re-activate at the perfect time

Pinpoint audiences to re-engage using cohort analysis while sending targeted messages from your preferred app.

Uncover your most-loved features

See which features are most popular, then align your roadmap to achieve maximum impact.

Find product-market fit, faster

Define and monitor the key metrics that confirm product-market fit across your user base.

Re-activate at the perfect time

Pinpoint audiences to re-engage using cohort analysis while sending targeted messages from your preferred app.

Uncover your most-loved features

See which features are most popular, then align your roadmap to achieve maximum impact.

Find product-market fit, faster

Define and monitor the key metrics that confirm product-market fit across your user base.

Re-activate at the perfect time

Pinpoint audiences to re-engage using cohort analysis while sending targeted messages from your preferred app.

Uncover your most-loved features

See which features are most popular, then align your roadmap to achieve maximum impact.

Session Replay

Session Replay

Session Replay

Session Replay

Watch session replays

Understand the "why" behind users do what they do, no matter how events are tracked—front-end or back-end.

Pricing Strategy

Set your best pricing strategy

Compare how your pricing changes impact user behaviors so you can maximize revenue.

Pricing Strategy

Set your best pricing strategy

Compare how your pricing changes impact user behaviors so you can maximize revenue.

Pricing Strategy

Set your best pricing strategy

Compare how your pricing changes impact user behaviors so you can maximize revenue.

Pricing Strategy

Set your best pricing strategy

Compare how your pricing changes impact user behaviors so you can maximize revenue.

Usage vs. plan limits

Revenue-driving feature usage

Customer segmentation by value

Line chart from Mixpanel showing user growth analytics for "Signups by Plan Type" over a three-month period, broken down by Free Plan, Standard Plan, and Premium Plan. A tooltip highlights Premium Plan signups on April 22, 2024, with 28K events and a 3.587% increase from the previous week. Ideal for illustrating customer growth and product growth analytics.
Line chart from Mixpanel showing user growth analytics for "Signups by Plan Type" over a three-month period, broken down by Free Plan, Standard Plan, and Premium Plan. A tooltip highlights Premium Plan signups on April 22, 2024, with 28K events and a 3.587% increase from the previous week. Ideal for illustrating customer growth and product growth analytics.
Line chart from Mixpanel showing user growth analytics for "Signups by Plan Type" over a three-month period, broken down by Free Plan, Standard Plan, and Premium Plan. A tooltip highlights Premium Plan signups on April 22, 2024, with 28K events and a 3.587% increase from the previous week. Ideal for illustrating customer growth and product growth analytics.
Line chart from Mixpanel showing user growth analytics for "Signups by Plan Type" over a three-month period, broken down by Free Plan, Standard Plan, and Premium Plan. A tooltip highlights Premium Plan signups on April 22, 2024, with 28K events and a 3.587% increase from the previous week. Ideal for illustrating customer growth and product growth analytics.
Mixpanel interface showing a user growth analytics dashboard with a line chart and a user segment panel. The panel lists individual users, their emails, and allows for actions like exporting CSV or creating cohorts, supporting detailed customer growth and segmentation analysis.
Mixpanel interface showing a user growth analytics dashboard with a line chart and a user segment panel. The panel lists individual users, their emails, and allows for actions like exporting CSV or creating cohorts, supporting detailed customer growth and segmentation analysis.
Mixpanel interface showing a user growth analytics dashboard with a line chart and a user segment panel. The panel lists individual users, their emails, and allows for actions like exporting CSV or creating cohorts, supporting detailed customer growth and segmentation analysis.
Mixpanel interface showing a user growth analytics dashboard with a line chart and a user segment panel. The panel lists individual users, their emails, and allows for actions like exporting CSV or creating cohorts, supporting detailed customer growth and segmentation analysis.

Upsell & Cross-Sell

Drive strategic upsells and cross-sells

Locate key moments in the user journey to deliver targeted offers and maximize customer LTV.

Upsell & Cross-Sell

Drive strategic upsells and cross-sells

Locate key moments in the user journey to deliver targeted offers and maximize customer LTV.

Upsell & Cross-Sell

Drive strategic upsells and cross-sells

Locate key moments in the user journey to deliver targeted offers and maximize customer LTV.

Upsell & Cross-Sell

Drive strategic upsells and cross-sells

Locate key moments in the user journey to deliver targeted offers and maximize customer LTV.

PQL rate (Product Qualified Leads)

Adoption of features in tiers

Seat expansion over time

Purchase Flows

Eliminate purchase flow friction

Prevent revenue leaks by revealing drop-offs and friction points for each user segment.

Purchase Flows

Eliminate purchase flow friction

Prevent revenue leaks by revealing drop-offs and friction points for each user segment.

Purchase Flows

Eliminate purchase flow friction

Prevent revenue leaks by revealing drop-offs and friction points for each user segment.

Purchase Flows

Eliminate purchase flow friction

Prevent revenue leaks by revealing drop-offs and friction points for each user segment.

Checkout Funnel drop-off

Average time to purchase

Conversion by feature

Bar chart from Mixpanel displaying a purchase funnel analysis segmented by region (APAC, EMEA, NA). The chart compares the percentage of users who added to cart versus those who completed a purchase, revealing drop-off rates and total events. Useful for visualizing user growth and conversion analytics by region.
Bar chart from Mixpanel displaying a purchase funnel analysis segmented by region (APAC, EMEA, NA). The chart compares the percentage of users who added to cart versus those who completed a purchase, revealing drop-off rates and total events. Useful for visualizing user growth and conversion analytics by region.
Bar chart from Mixpanel displaying a purchase funnel analysis segmented by region (APAC, EMEA, NA). The chart compares the percentage of users who added to cart versus those who completed a purchase, revealing drop-off rates and total events. Useful for visualizing user growth and conversion analytics by region.
Bar chart from Mixpanel displaying a purchase funnel analysis segmented by region (APAC, EMEA, NA). The chart compares the percentage of users who added to cart versus those who completed a purchase, revealing drop-off rates and total events. Useful for visualizing user growth and conversion analytics by region.
“The biggest aha moment we had with Mixpanel is that we can see which of our tests—big or small—have the biggest ROI to eToro.”

Guy Barkat

Group Product Manager, Growth

“The biggest aha moment we had with Mixpanel is that we can see which of our tests—big or small—have the biggest ROI to eToro.”

Guy Barkat

Group Product Manager, Growth

“The biggest aha moment we had with Mixpanel is that we can see which of our tests—big or small—have the biggest ROI to eToro.”

Guy Barkat

Group Product Manager, Growth

“The biggest aha moment we had with Mixpanel is that we can see which of our tests—big or small—have the biggest ROI to eToro.”

Guy Barkat

Group Product Manager, Growth

Drive meaningful growth today
Drive meaningful growth today

Drive meaningful growth today

Dive deeper, act faster, and make better decisions, with Mixpanel.

Dive deeper, act faster, and make better decisions, with Mixpanel.