Trusted, complete data: Add replays and events from data warehouses like Snowflake, BigQuery, Databricks, and Redshift.
Behavioral cohorts: Group users by actions and analyze their sessions to identify trends and pain points.
Server-side stitching: Connect your back end server events to front end UI events for a complete picture.
Mixpanel provides unparalleled insights, revealing more than surface-level insights about the customer journey.
Flexible user journeys: Analyze flows with unlimited steps to identify where users drop off or convert.
Detailed funnel insights: Track conversion rates and repeated behaviors to optimize user paths.
Advanced segmentation: Drill down into user behavior with custom cohorts and flexible filters.
Mixpanel empowers every team—Product, Marketing, Engineering, and beyond—with intuitive tools and unlimited user seat pricing to align around shared goals.
Customizable dashboards: Build and share tailored dashboards to align stakeholders with actionable insights.
Role-based permissions: Ensure secure collaboration by setting permissions for different team members.
Easy data sharing: Share reports, dashboards, and session replays seamlessly across teams to drive better decisions together.
“Recently tried Mixpanel & Google Analytics on the same app & Mixpanel UX just blows every other option out of the water.”
Rakesh G
Founder at Snipply
“Remember that feeling when you switched from a Nokia brick phone to a smartphone with a touchscreen? I’m getting that same feeling when I switched from Firebase + Google Analytics to Mixpanel”
Richard W
Founder at Tensor
“Mixpanel has proven to be a very useful tool both for our UX, product, and marketing teams and has allowed us to gain additional insights into how our players navigate the platform”
Scuri M
Director of Operations at FACEIT