Customer Spotlight

How Axon stays radically focused on user experience

With the goal of protecting life, Axon is committed to delivering technologies that give public safety professionals the confidence, focus and time to keep their communities safe. Data helps them achieve that mission.

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SUCCESS STORIES

When our customers win, we win too

See how our customers—from some of the world's largest companies to the most innovative startups—use Mixpanel to reach their business goals.

Increasing conversions across platforms

Gekko uses Mixpanel to track user behavior across web, mobile, and tablet to build a better experience.

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Watching metrics and usership increase

Since the company began, Qataris uses Mixpanel to drive app development.

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Supporting its intuition with data

SupportBee uses Mixpanel to validate important product decisions.

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Making stronger connections with customers

Blackbaud uses Mixpanel to reactivate the user base of its Raiser’s Edge NXT (R) management solution.

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Mixing up better results with data

Yummly uses Mixpanel to test its product updates and designs.

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Improving the health of its products

PatientPing uses Mixpanel to create a seamless customer experience.

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Bringing customers into the spotlight

Pixum uses Mixpanel to better understand it’s customers and improve its marketing strategy.

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Producing stronger brand loyalty

Comarch uses Mixpanel to understand how customers use its products.

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Sending the right message at the right time

Intigral used Mixpanel to discover the best time to send targeted messages to increase user retention.

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Everything we do–the company’s goals, the product’s goals–it’s all measurable. All the features we release have metrics we expect them to impact. Tim MacGougan Chief Product Officer Read Full Story

We use Mixpanel because of the speed and simplicity of its product analytics. It’s why I’ll never want to leave. Marc-Antoine Ross Direct of Data Engineering

Sunrun is the leading provider of residential solar electricity and focused on creating a planet that is run by the sun.

Sunrun aims to create the most elegant experience possible to help its customers adopt solar. With Mixpanel’s user analytics, Sunrun can deeply understand every touchpoint of the customer journey, drive strategy, move projects forward, foster discussion between teams, and increase customer adoption.

Driving impact

How can user behavior analytics impact your business?

We collected hundreds of responses from active customers who shared how they improved their key performance metrics using Mixpanel.

90%

of teams feel they have become more confident in their decision making.

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Mixpanel enables DocuSign to be successful because it enables our customers to be successful. What started as a need for simple marketing metrics turned into custom product metrics for over 100 different stakeholders across the company. Drew Ashlock Product Manager

79%

of teams feel they have become faster in their decision making.

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Viber needed a tool for the product managers to make quick and smart decisions. With Mixpanel, we get the answers we need to execute on our vision. Oz Radiano Senior Product Manager