Activate, engage, and retain users

Activate, engage, and retain users

Activate, engage, and retain users

Know how your stickiest features increase engagement and drive product adoption.

Mixpanel product dashboard displaying core company KPIs for user engagement and customer engagement analytics. The UI shows metrics such as monthly active users, weekly visits broken down by cohort, retention of new users, daily user engagement, activation rate, and session frequency per week. Sidebar navigation includes links to KPIs, events, users, and boards for product engagement analysis.
Mixpanel product dashboard displaying core company KPIs for user engagement and customer engagement analytics. The UI shows metrics such as monthly active users, weekly visits broken down by cohort, retention of new users, daily user engagement, activation rate, and session frequency per week. Sidebar navigation includes links to KPIs, events, users, and boards for product engagement analysis.
Mixpanel product dashboard displaying core company KPIs for user engagement and customer engagement analytics. The UI shows metrics such as monthly active users, weekly visits broken down by cohort, retention of new users, daily user engagement, activation rate, and session frequency per week. Sidebar navigation includes links to KPIs, events, users, and boards for product engagement analysis.

Connect engagement to long-term growth. Identify why users return and proactively re-engage at-risk users to keep them thriving.

Connect engagement to long-term growth. Identify why users return and proactively re-engage at-risk users to keep them thriving.

Connect engagement to long-term growth. Identify why users return and proactively re-engage at-risk users to keep them thriving.

Go beyond vanity metrics

Measure what matters most while tying user behavior to revenue impact.

Activate at the perfect time

Use cohort analysis to pinpoint audiences and engage with custom notifications.

Get answers without blockers

Deep, instant insights so your teams can make data-backed decisions with confidence. No SQL required.

Go beyond vanity metrics

Measure what matters most while tying user behavior to revenue impact.

Activate at the perfect time

Use cohort analysis to pinpoint audiences and engage with custom notifications.

Get answers without blockers

Deep, instant insights so your teams can make data-backed decisions with confidence. No SQL required.

Go beyond vanity metrics

Measure what matters most while tying user behavior to revenue impact.

Activate at the perfect time

Use cohort analysis to pinpoint audiences and engage with custom notifications.

Get answers without blockers

Deep, instant insights so your teams can make data-backed decisions with confidence. No SQL required.

Go beyond vanity metrics

Measure what matters most while tying user behavior to revenue impact.

Activate at the perfect time

Use cohort analysis to pinpoint audiences and engage with custom notifications.

Get answers without blockers

Deep, instant insights so your teams can make data-backed decisions with confidence. No SQL required.

Integrations

Integrations

Integrations

Integrations

Get started today, quick and easy

Mixpanel integrates with 100+ marketing tools, so you can rest assured we work with your tech stack.

Activation

Know why users keep coming back

Reveal the activation patterns that keep users coming back, and increasingly more engaged.

Activation

Know why users keep coming back

Reveal the activation patterns that keep users coming back, and increasingly more engaged.

Activation

Know why users keep coming back

Reveal the activation patterns that keep users coming back, and increasingly more engaged.

Activation

Know why users keep coming back

Reveal the activation patterns that keep users coming back, and increasingly more engaged.

Time to first key action

Percentage completing activation events

Drop-off after signup

Mixpanel product engagement analytics chart showing user retention over the last 12 weeks. The graph highlights a data point for Day 4, indicating average retention and percentage change from the previous day, providing insights into customer engagement and user retention trends.
Mixpanel product engagement analytics chart showing user retention over the last 12 weeks. The graph highlights a data point for Day 4, indicating average retention and percentage change from the previous day, providing insights into customer engagement and user retention trends.
Mixpanel product engagement analytics chart showing user retention over the last 12 weeks. The graph highlights a data point for Day 4, indicating average retention and percentage change from the previous day, providing insights into customer engagement and user retention trends.
Mixpanel product engagement analytics chart showing user retention over the last 12 weeks. The graph highlights a data point for Day 4, indicating average retention and percentage change from the previous day, providing insights into customer engagement and user retention trends.
Mixpanel product engagement analytics dashboard featuring a correlation table. The visualization analyzes how specific user actions, such as rating a driver or sharing an invite code, correlate with second-week retention, helping teams identify product engagement drivers and optimize customer engagement strategies.
Mixpanel product engagement analytics dashboard featuring a correlation table. The visualization analyzes how specific user actions, such as rating a driver or sharing an invite code, correlate with second-week retention, helping teams identify product engagement drivers and optimize customer engagement strategies.
Mixpanel product engagement analytics dashboard featuring a correlation table. The visualization analyzes how specific user actions, such as rating a driver or sharing an invite code, correlate with second-week retention, helping teams identify product engagement drivers and optimize customer engagement strategies.
Mixpanel product engagement analytics dashboard featuring a correlation table. The visualization analyzes how specific user actions, such as rating a driver or sharing an invite code, correlate with second-week retention, helping teams identify product engagement drivers and optimize customer engagement strategies.

Feature Adoption

Reach peak feature adoption levels

Drive consistent, long-term retention by identifiying and promoting your stickiest features.

Feature Adoption

Reach peak feature adoption levels

Drive consistent, long-term retention by identifiying and promoting your stickiest features.

Feature Adoption

Reach peak feature adoption levels

Drive consistent, long-term retention by identifiying and promoting your stickiest features.

Feature Adoption

Reach peak feature adoption levels

Drive consistent, long-term retention by identifiying and promoting your stickiest features.

Feature usage percentage by cohort

Events per user per feature

Feature adoption lifecycle

Retention

Catch churn signals early

Spot the warning signs and take proactive steps to re-engage at-risk users.

Retention

Catch churn signals early

Spot the warning signs and take proactive steps to re-engage at-risk users.

Retention

Catch churn signals early

Spot the warning signs and take proactive steps to re-engage at-risk users.

Retention

Catch churn signals early

Spot the warning signs and take proactive steps to re-engage at-risk users.

Day 1, 7, 30 retention

Engaged user rate

Churn cohort analysis

Mixpanel analytics UI comparing product engagement retention rates by region. Four large percentage values represent user retention after adding to cart and completing a purchase for North America (NA), APAC, EMEA, and South America (SA), supporting customer engagement benchmarking across global markets.
Mixpanel analytics UI comparing product engagement retention rates by region. Four large percentage values represent user retention after adding to cart and completing a purchase for North America (NA), APAC, EMEA, and South America (SA), supporting customer engagement benchmarking across global markets.
Mixpanel analytics UI comparing product engagement retention rates by region. Four large percentage values represent user retention after adding to cart and completing a purchase for North America (NA), APAC, EMEA, and South America (SA), supporting customer engagement benchmarking across global markets.
Mixpanel analytics UI comparing product engagement retention rates by region. Four large percentage values represent user retention after adding to cart and completing a purchase for North America (NA), APAC, EMEA, and South America (SA), supporting customer engagement benchmarking across global markets.
“Mixpanel enabled us to understand how many times a user is engaging with our website. Now, with their solution we can map out a user journey and create decision points that we want the user to take.”

Jeffrey Asare-Boameh

Global Director of Product Analytics

“Mixpanel enabled us to understand how many times a user is engaging with our website. Now, with their solution we can map out a user journey and create decision points that we want the user to take.”

Jeffrey Asare-Boameh

Global Director of Product Analytics

“Mixpanel enabled us to understand how many times a user is engaging with our website. Now, with their solution we can map out a user journey and create decision points that we want the user to take.”

Jeffrey Asare-Boameh

Global Director of Product Analytics

“Mixpanel enabled us to understand how many times a user is engaging with our website. Now, with their solution we can map out a user journey and create decision points that we want the user to take.”

Jeffrey Asare-Boameh

Global Director of Product Analytics

Drive meaningful engagement today

Drive meaningful engagement today

Drive meaningful engagement today

Dive deeper, act faster, and make better decisions, with Mixpanel.

Dive deeper, act faster, and make better decisions, with Mixpanel.