USER ANALYTICS FOR SOFTWARE AS A SERVICE
How will you increase customer lifetime value?
Upsell and cross-sell existing customers
Identify and reach customers that are likely to upgrade or adopt new services based on their onboarding experience, feature usage, and other behavioral and account characteristics.
Drive renewals and reduce churn
Understand what your best customers have in common, and identify the red flags that signal cancellation. Then, allocate resources toward driving behaviors that create satisfaction and loyalty.
Drew Ashlock Product Manager, DocuSign
Which customers are ripe to upgrade and which could churn?
Deep customer understanding
Improve users’ experiences by understanding who they are and how they engage. Collect data throughout the user journey, integrating online and offline datasets across devices to create a holistic view.
Identify which features and campaigns drive the most engagement and renewals in seconds. Quickly answer your most complex questions with customizable reports.
Automatic customer insights
Detect and take advantage of shifts in customer behavior using integrated machine learning and data science tools that surface interesting trends in your data for you.
Trigger notifications and A/B tests based on how customers interact with your software. Use deep behavioral data to delight users, retain them longer, and invest more intelligently in your product.
Companies like yours are acting now on user insights to grow their business and empower their teams to be data-driven every day. Let us show you what Mixpanel can do for you.