USER ANALYTICS FOR TELECOMMUNICATIONS
How will you build customer loyalty?
Acquire and upsell high value customers
Understand which channels, referrers, or segments convert best, and use these insights to optimize your marketing and acquisition strategy so you acquire more valuable users.
Drive loyalty and app usage
Use data to enhance bill pay and support portals to drive app engagement and empower customers to troubleshoot issues on their own device, eliminating points of frustration that might contribute to churn.
Oz Radiano Product Manager, Viber
Which customers are ripe to upgrade and which could churn?
Deep customer understanding
Collect data from across the customer journey and import external datasets, like call center analytics, to create a holistic view. Drill down to the individual for granular insights or map out high-level customer trends.
Identify what behavior drives the most loyalty—within seconds. With customizable reports, answering your most complex questions is quick and easy.
Integrated machine learning and data science tools flag anomalies, such as spikes in-app transactions, so you can stay ahead of issues that might lead to customer churn.
Trigger timely, relevant notifications and A/B tests based on how customers interact with your apps. Leverage deep user behavior data to fuel your marketing product suite for further testing and automation.
Companies like yours are acting now on user insights to grow their business and empower their teams to be data-driven every day. Let us show you what Mixpanel can do for you.