Analitik Web

Analitik Web

Analitik Web

Kuasai kinerja situs web Anda, mulai dari klik pertama hingga pembelian

Kuasai kinerja situs web Anda, mulai dari klik pertama hingga pembelian

Kuasai kinerja situs web Anda, mulai dari klik pertama hingga pembelian

Lihat di mana pengguna meninggalkan situs, optimalkan kampanye dengan jelas, dan ubah pengunjung situs web menjadi pelanggan setia. Akhirnya, lihat ROI yang pantas Anda dapatkan.

Lihat di mana pengguna meninggalkan situs, optimalkan kampanye dengan jelas, dan ubah pengunjung situs web menjadi pelanggan setia. Akhirnya, lihat ROI yang pantas Anda dapatkan.

Mixpanel digital analytics platform UI showing web analytics for UTM traffic sources, with conversion rates and user counts for organic, paid ads, and social channels like Facebook, Instagram, Reddit, and YouTube. Customizable legend and cohort segmentation empower website user behavior analysis, customer behavior tracking, visitor engagement insight, and website optimization decisions.

Melihat dengan tepat bagaimana
pengguna menjangkau Anda


Pahami saluran mana yang berkontribusi pada lalu lintas situs web sehingga Anda tahu apa yang perlu dioptimalkan.

12

%

peningkatan dalam tingkat konversi secara rata-rata di antara pelanggan Mixpanel.

Mixpanel digital analytics platform UI showing web analytics for UTM traffic sources, with conversion rates and user counts for organic, paid ads, and social channels like Facebook, Instagram, Reddit, and YouTube. Customizable legend and cohort segmentation empower website user behavior analysis, customer behavior tracking, visitor engagement insight, and website optimization decisions.

Melihat dengan tepat bagaimana pengguna menjangkau Anda

Pahami saluran mana yang berkontribusi pada lalu lintas situs web sehingga Anda tahu apa yang perlu dioptimalkan.

12

%

peningkatan dalam tingkat konversi secara rata-rata di antara pelanggan Mixpanel.

Mixpanel digital analytics platform UI showing web analytics for UTM traffic sources, with conversion rates and user counts for organic, paid ads, and social channels like Facebook, Instagram, Reddit, and YouTube. Customizable legend and cohort segmentation empower website user behavior analysis, customer behavior tracking, visitor engagement insight, and website optimization decisions.

Melihat dengan tepat bagaimana pengguna menjangkau Anda

Pahami saluran mana yang berkontribusi pada lalu lintas situs web sehingga Anda tahu apa yang perlu dioptimalkan.

12

%

peningkatan dalam tingkat konversi secara rata-rata di antara pelanggan Mixpanel.

Mixpanel digital analytics platform UI showing web analytics for UTM traffic sources, with conversion rates and user counts for organic, paid ads, and social channels like Facebook, Instagram, Reddit, and YouTube. Customizable legend and cohort segmentation empower website user behavior analysis, customer behavior tracking, visitor engagement insight, and website optimization decisions.

Melihat dengan tepat bagaimana pengguna menjangkau Anda

Pahami saluran mana yang berkontribusi pada lalu lintas situs web sehingga Anda tahu apa yang perlu dioptimalkan.

12

%

peningkatan dalam tingkat konversi secara rata-rata di antara pelanggan Mixpanel.

Mixpanel web analytics dashboard visualizing website user behavior and visitor engagement through a funnel chart segmented by browser (Chrome, Firefox, Safari). The image highlights drop-off and conversion rate optimization (CRO) at different funnel steps: product viewed and purchase completed, helping teams understand customer behavior tracking and optimize the user journey for increased conversions.

Identifikasi titik jatuh perjalanan pengguna

Pergilah melewati tebak-tebakan dan ambil langkah segera untuk menjaga pengguna tetap terlibat.

5

X

peningkatan dalam produk tour completion rata-rata di antara pelanggan Mixpanel.

Mixpanel web analytics dashboard visualizing website user behavior and visitor engagement through a funnel chart segmented by browser (Chrome, Firefox, Safari). The image highlights drop-off and conversion rate optimization (CRO) at different funnel steps: product viewed and purchase completed, helping teams understand customer behavior tracking and optimize the user journey for increased conversions.

Identifikasi titik jatuh perjalanan pengguna

Pergilah melewati tebak-tebakan dan ambil langkah segera untuk menjaga pengguna tetap terlibat.

5

X

peningkatan dalam produk tour completion rata-rata di antara pelanggan Mixpanel.

Mixpanel web analytics dashboard visualizing website user behavior and visitor engagement through a funnel chart segmented by browser (Chrome, Firefox, Safari). The image highlights drop-off and conversion rate optimization (CRO) at different funnel steps: product viewed and purchase completed, helping teams understand customer behavior tracking and optimize the user journey for increased conversions.

Identifikasi titik jatuh perjalanan pengguna

Pergilah melewati tebak-tebakan dan ambil langkah segera untuk menjaga pengguna tetap terlibat.

5

X

peningkatan dalam produk tour completion rata-rata di antara pelanggan Mixpanel.

Mixpanel website optimization tool mapping user flows from product view to checkout and purchase completion. Sankey-style visualization illustrates visitor engagement and user segmentation at each stage, enabling customer behavior tracking and supporting data-driven conversion rate optimization (CRO) across the digital analytics platform.

Tingkatkan rasio konversi yang lebih tinggi di setiap halaman

Tingkatkan kinerja situs, permudah halaman, dan dapatkan wawasan ROI kampanye yang jelas.

“Kami melacak metrik situs web yang menyeluruh di Mixpanel, bukan hanya satu KPI tunggal. Menggunakan Mixpanel, kami melacak tingkat funnel secara keseluruhan, distribusi klik ke navigasi dan rekomendasi produk kami, serta konten beranda yang sedang dilihat orang. Sejak kami mendesain ulang halaman produk kami berdasarkan pembelajaran kami dari Mixpanel, kami telah melihat peningkatan dalam tingkat penambahan ke keranjang dan tingkat konversi.”

Matt Kuo

Analis Produk

Mixpanel website optimization tool mapping user flows from product view to checkout and purchase completion. Sankey-style visualization illustrates visitor engagement and user segmentation at each stage, enabling customer behavior tracking and supporting data-driven conversion rate optimization (CRO) across the digital analytics platform.

Tingkatkan rasio konversi yang lebih tinggi di setiap halaman

Tingkatkan kinerja situs, permudah halaman, dan dapatkan wawasan ROI kampanye yang jelas.

“Kami melacak metrik situs web yang menyeluruh di Mixpanel, bukan hanya satu KPI tunggal. Menggunakan Mixpanel, kami melacak tingkat funnel secara keseluruhan, distribusi klik ke navigasi dan rekomendasi produk kami, serta konten beranda yang sedang dilihat orang. Sejak kami mendesain ulang halaman produk kami berdasarkan pembelajaran kami dari Mixpanel, kami telah melihat peningkatan dalam tingkat penambahan ke keranjang dan tingkat konversi.”

Matt Kuo

Analis Produk

Satu platform. Banyak tim.
Pemahaman bersama.

Satu platform.
Banyak tim.
Pemahaman bersama.

Mixpanel membantu setiap tim berkontribusi pada pertumbuhan produk—dari analisis hingga tindakan.

Mixpanel membantu setiap tim berkontribusi pada pertumbuhan produk—dari analisis hingga tindakan.

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Tim produk

Ungkapkan bagaimana pengguna menjelajahi situs Anda untuk mengidentifikasi celah pengalaman, mengoptimalkan alur utama, dan mendorong pertumbuhan yang dipimpin oleh produk.

Line chart showing retention by user cohort and average monthly active users over time, supporting customer behavior tracking and web analytics. Color-coded lines represent different user segments, revealing trends in visitor engagement and cohort-based website optimization. The platform enables granular user segmentation for improved conversion rate optimization (CRO).
Line chart showing retention by user cohort and average monthly active users over time, supporting customer behavior tracking and web analytics. Color-coded lines represent different user segments, revealing trends in visitor engagement and cohort-based website optimization. The platform enables granular user segmentation for improved conversion rate optimization (CRO).
Line chart showing retention by user cohort and average monthly active users over time, supporting customer behavior tracking and web analytics. Color-coded lines represent different user segments, revealing trends in visitor engagement and cohort-based website optimization. The platform enables granular user segmentation for improved conversion rate optimization (CRO).
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Tim data

Membangun pelacakan komprehensif terhadap interaksi situs web untuk membangun pandangan holistik tentang perilaku pengguna.

Digital analytics platform dashboard displaying team member profiles, dashboard, and report counts, as well as website optimization KPIs such as new user retention and team performance analytics. Interface highlights tools for web analytics, customer behavior tracking, and user segmentation to improve visitor engagement and conversion rate optimization (CRO).
Digital analytics platform dashboard displaying team member profiles, dashboard, and report counts, as well as website optimization KPIs such as new user retention and team performance analytics. Interface highlights tools for web analytics, customer behavior tracking, and user segmentation to improve visitor engagement and conversion rate optimization (CRO).
Digital analytics platform dashboard displaying team member profiles, dashboard, and report counts, as well as website optimization KPIs such as new user retention and team performance analytics. Interface highlights tools for web analytics, customer behavior tracking, and user segmentation to improve visitor engagement and conversion rate optimization (CRO).
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Tim pemasaran

Tampilkan dampak langsung dari upaya pemasaran terhadap konversi dengan memvisualisasikan penurunan funnel dan menyoroti area untuk optimalisasi.

Funnel chart from a digital analytics platform visualizing offer activation by device, segmented for web, mobile, and tablet users. The funnel analysis displays drop-off rates and conversion percentages at each step, providing actionable insights into website user behavior, customer behavior tracking, and user segmentation. This supports enhanced conversion rate optimization (CRO) by identifying where visitors exit the process and optimizing website performance across device types.
Funnel chart from a digital analytics platform visualizing offer activation by device, segmented for web, mobile, and tablet users. The funnel analysis displays drop-off rates and conversion percentages at each step, providing actionable insights into website user behavior, customer behavior tracking, and user segmentation. This supports enhanced conversion rate optimization (CRO) by identifying where visitors exit the process and optimizing website performance across device types.
Funnel chart from a digital analytics platform visualizing offer activation by device, segmented for web, mobile, and tablet users. The funnel analysis displays drop-off rates and conversion percentages at each step, providing actionable insights into website user behavior, customer behavior tracking, and user segmentation. This supports enhanced conversion rate optimization (CRO) by identifying where visitors exit the process and optimizing website performance across device types.

Tim teknik

Identifikasi masalah teknis atau hambatan dalam alur pengguna dengan menganalisis tingkat kehilangan di titik-titik tertentu.

Web analytics chart showing total unique events ingested over time, with a highlighted data point for unique user activity spikes. The graph supports website user behavior monitoring, customer behavior tracking, and visitor engagement measurement to guide website optimization and conversion rate optimization (CRO) decisions.
Web analytics chart showing total unique events ingested over time, with a highlighted data point for unique user activity spikes. The graph supports website user behavior monitoring, customer behavior tracking, and visitor engagement measurement to guide website optimization and conversion rate optimization (CRO) decisions.
Web analytics chart showing total unique events ingested over time, with a highlighted data point for unique user activity spikes. The graph supports website user behavior monitoring, customer behavior tracking, and visitor engagement measurement to guide website optimization and conversion rate optimization (CRO) decisions.
“Dengan Mixpanel, kami dapat mengisolasi tren pengguna dan mendorong pengguna untuk mengambil tindakan tertentu, apakah itu untuk memposting penawaran atau berbelanja lagi.”
“Kami dulu menghabiskan banyak waktu untuk memperdebatkan pendapat dan ide-ide subjektif. Dengan Mixpanel, kami bisa membiarkan data yang berbicara.”

Christina Leigh Morgan

May Chin

Direktur Pemasaran

Direktur Pemasaran

Integrasi

Teks

Integrasi

Integrasi

Teks

Teks

Mulai hari ini, cepat dan mudah

Mulai hari ini, cepat dan mudah

Mulai hari ini, cepat dan mudah

Mixpanel terintegrasi dengan lebih dari 100 alat pemasaran, sehingga Anda dapat yakin kami bekerja dengan tumpukan teknologi Anda.