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From data to decisions

Let your team see every moment of the customer experience clearly, so you can make changes that work.

🏝 Mapping travel behavior

@TODO: Replace me
@TODO: Replace me
@TODO: Replace me
+2
Idea

We should introduce a "split payments" feature. We think it will drive up overall bookings.

Validation

59% of users in our “Gen Z” cohort in Australia used split payments to book a stay in the last 30 days.

Decision

Looks like we’re ready to ship the feature globally! 🚀

Outcome

The new feature increased our bookings by 15%. Bonus: increase in the number of organic referrals with Gen Z demographic.

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Integrations

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Use your source of truth to activate event data. Mixpanel enables interactive event analysis on top of data your engineering team trusts.
Data warehouse
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You can stream data directly from any digital product using a Mixpanel SDK. Our developer documentation will guide you in choosing the best option for your infrastructure.
CDP
With tools like Segment, you can send data by flipping a switch. We partner with a growing number of CDPs to seamlessly integrate analytics into any tech stack.
Scalable Infrastructure
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Scale isn’t something you should worry about when you use a new tool — it’s something you should expect. For new businesses and Fortune100s, Mixpanel grows with your data volume.
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