Analytics

Why you need a strong A/B testing solution

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Last Edited:
Feb 24, 2025
Published:
Jul 22, 2021

#1 Easy access to A/B features and data can create a culture of testing

#2 Experimentation solutions need to be dynamic enough to work for marketers, developers, and product managers 

#3 Once testing UX, you’ll soon want to experiment on website and mobile app products and features

#4 Knowledgeable customer service is still the best feature

#5 APIs and integrations make building tech stacks simple, powerful, and more valuable 

About Frederic De Todaro

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