Beyond metrics: How Notion measures the value of its ‘helpful’ content
How to Build

Beyond metrics: How Notion measures the value of its ‘helpful’ content

Beyond metrics: How Notion measures the value of its ‘helpful’ content
Article details
Author picture
Daniel Bean
Managing Editor @ Mixpanel
Last Edited:
Jun 13, 2024
Published:
May 16, 2024

You all put some really great—and great-looking—stuff out on the Notion blog. What’s the makeup of the team that puts it together?

What is the elevator pitch for your blog strategy?

What value does Notion hope to get out of a successful post?

What is and isn’t measurable for this goal of making helpful content?

So even though you don’t have an ultimate North Star metric—or metrics—do you have a dashboard of data you monitor?

With your Pioneers and First Block podcasts and blogs, you’ve been able to create a space to tell interesting stories about anyone designing or building things in tech—not just people using Notion. How do you decide what makes a good story?

How do you all source interviews and stories for your content?

How do you think about SEO and discoverability with your content?

Analytics for everyone.
Share article
Daniel Bean
Daniel Bean
Managing Editor @ Mixpanel