Mixpanel vs. Amplitude
Mixpanel vs. Amplitude
See why Mixpanel is trusted by more customers than anyone. Democratize insights and connect action to outcome with all the full-stack capabilities you need, and nothing you don't.
See why Mixpanel is trusted by more customers than anyone. Democratize insights and connect action to outcome with all the full-stack capabilities you need, and nothing you don't.
Speed and power, without the headaches
Speed and power, without the headaches
With lightning-speed queries and a UX built for anyone, all built on a foundation of trusted data, you can make your data a competitive advantage.
With lightning-speed queries and a UX built for anyone, all built on a foundation of trusted data, you can make your data a competitive advantage.
Tailored flexibility
Tailored flexibility
Own the entire product lifecycle — from feature flags, to experiments, to digital analytics, to session replay — or pick and choose what you need. No pushy sales tactics or lock-ins.
Own the entire product lifecycle — from feature flags, to experiments, to digital analytics, to session replay — or pick and choose what you need. No pushy sales tactics or lock-ins.
Put your data in context
Put your data in context
Go beyond dashboards and align teams, focus decisions, and create a central hub for growth with Metric Trees.
Go beyond dashboards and align teams, focus decisions, and create a central hub for growth with Metric Trees.
Handle any data challenge
Adapt to changing data requirements with a database structure with our proprietary database Arb, maximizing flexibility and eliminating redundancy.
Retroactive flexibility: Retroactively update user properties after events have occurred without duplicating data or disrupting analysis.
Data modeling built for speed and accuracy: Maintain cleaner datasets by keeping user and event data distinct, joined only when needed for queries.
Richer context: Enrich event data with lookup tables by joining it with separately maintained datasets using a shared key.
Handle any data challenge
Adapt to changing data requirements with a database structure with our proprietary database Arb, maximizing flexibility and eliminating redundancy.
Retroactive flexibility: Retroactively update user properties after events have occurred without duplicating data or disrupting analysis.
Data modeling built for speed and accuracy: Maintain cleaner datasets by keeping user and event data distinct, joined only when needed for queries.
Richer context: Enrich event data with lookup tables by joining it with separately maintained datasets using a shared key.
Handle any data challenge
Adapt to changing data requirements with a database structure with our proprietary database Arb, maximizing flexibility and eliminating redundancy.
Retroactive flexibility: Retroactively update user properties after events have occurred without duplicating data or disrupting analysis.
Data modeling built for speed and accuracy: Maintain cleaner datasets by keeping user and event data distinct, joined only when needed for queries.
Richer context: Enrich event data with lookup tables by joining it with separately maintained datasets using a shared key.
Handle any data challenge
Adapt to changing data requirements with a database structure with our proprietary database Arb, maximizing flexibility and eliminating redundancy.
Retroactive flexibility: Retroactively update user properties after events have occurred without duplicating data or disrupting analysis.
Data modeling built for speed and accuracy: Maintain cleaner datasets by keeping user and event data distinct, joined only when needed for queries.
Richer context: Enrich event data with lookup tables by joining it with separately maintained datasets using a shared key.
Power a more intelligent product lifecycle
Connect digital analytics, session replay, experiments, and feature releases into one continuous feedback loop, so insight compounds with every user interaction.
Unified analytics: Track and improve performance across web, mobile, and product with best-in-class Mixpanel analytics.
Faster learning loops: Ship features, run tests, and track results in one integrated flow, using shared metrics and cohorts to go from release to insight without context switching.
Aha qualitative insights: Uncover qualitative insights with desktop and mobile session replay, plus metric-driven heatmaps.
Power a more intelligent product lifecycle
Connect digital analytics, session replay, experiments, and feature releases into one continuous feedback loop, so insight compounds with every user interaction.
Unified analytics: Track and improve performance across web, mobile, and product with best-in-class Mixpanel analytics.
Faster learning loops: Ship features, run tests, and track results in one integrated flow, using shared metrics and cohorts to go from release to insight without context switching.
Aha qualitative insights: Uncover qualitative insights with desktop and mobile session replay, plus metric-driven heatmaps.
Power a more intelligent product lifecycle
Connect digital analytics, session replay, experiments, and feature releases into one continuous feedback loop, so insight compounds with every user interaction.
Unified analytics: Track and improve performance across web, mobile, and product with best-in-class Mixpanel analytics.
Faster learning loops: Ship features, run tests, and track results in one integrated flow, using shared metrics and cohorts to go from release to insight without context switching.
Aha qualitative insights: Uncover qualitative insights with desktop and mobile session replay, plus metric-driven heatmaps.
Power a more intelligent product lifecycle
Connect digital analytics, session replay, experiments, and feature releases into one continuous feedback loop, so insight compounds with every user interaction.
Unified analytics: Track and improve performance across web, mobile, and product with best-in-class Mixpanel analytics.
Faster learning loops: Ship features, run tests, and track results in one integrated flow, using shared metrics and cohorts to go from release to insight without context switching.
Aha qualitative insights: Uncover qualitative insights with desktop and mobile session replay, plus metric-driven heatmaps.
Where product insight meets business context
Ground everyday product intelligence in enterprise context and governance, so teams and leaders act with confidence.
Aligned decision-making: Organize and centralize live metrics into a context-rich Metric Tree, so day-to-day decisions drive long-term business growth.
Confidence in every result: Trust every insight with verified and shared metrics, automated governance, and fine-tuned access control.
Ecosystem harmony: Seamlessly integrate Mixpanel with the rest of your stack, from pulling enriching business data in, to pushing insight out.
Where product insight meets business context
Ground everyday product intelligence in enterprise context and governance, so teams and leaders act with confidence.
Aligned decision-making: Organize and centralize live metrics into a context-rich Metric Tree, so day-to-day decisions drive long-term business growth.
Confidence in every result: Trust every insight with verified and shared metrics, automated governance, and fine-tuned access control.
Ecosystem harmony: Seamlessly integrate Mixpanel with the rest of your stack, from pulling enriching business data in, to pushing insight out.
Where product insight meets business context
Ground everyday product intelligence in enterprise context and governance, so teams and leaders act with confidence.
Aligned decision-making: Organize and centralize live metrics into a context-rich Metric Tree, so day-to-day decisions drive long-term business growth.
Confidence in every result: Trust every insight with verified and shared metrics, automated governance, and fine-tuned access control.
Ecosystem harmony: Seamlessly integrate Mixpanel with the rest of your stack, from pulling enriching business data in, to pushing insight out.
Where product insight meets business context
Ground everyday product intelligence in enterprise context and governance, so teams and leaders act with confidence.
Aligned decision-making: Organize and centralize live metrics into a context-rich Metric Tree, so day-to-day decisions drive long-term business growth.
Confidence in every result: Trust every insight with verified and shared metrics, automated governance, and fine-tuned access control.
Ecosystem harmony: Seamlessly integrate Mixpanel with the rest of your stack, from pulling enriching business data in, to pushing insight out.
Mixpanel vs Amplitude
Instant setup with autocapture
Product, mobile, and web analytics
Experiments and feature flags
Session replay and heatmaps
Group/account analytics
Install with AI
Largest community of builders
Proprietary Arb database for lightning-fast querying
Metric Trees
Amazon Redshift Warehouse Connector
Mirror mode for Warehouse Connectors
Automated data quality governance
Free Mixpanel University training
17+ years of expertise
Unlimited funnel steps
Flexible data model (retroactive updates)
Borrowed properties
Feature
Mixpanel vs Amplitude
Instant setup with autocapture
Product, mobile, and web analytics
Experiments and feature flags
Session replay and heatmaps
Group/account analytics
Install with AI
Largest community of builders
Proprietary Arb database for lightning-fast querying
Metric Trees
Amazon Redshift Warehouse Connector
Mirror mode for Warehouse Connectors
Automated data quality governance
Free Mixpanel University training
17+ years of expertise
Unlimited funnel steps
Flexible data model (retroactive updates)
Borrowed properties
Feature
Experiments and feature flags
Session replay and heatmaps
Group/account analytics
Install with AI
Largest community of builders
Proprietary Arb database for lightning-fast querying
Metric Trees
Amazon Redshift Warehouse Connector
Mirror mode for Warehouse Connectors
Automated data quality governance
Free Mixpanel University training
17+ years of expertise
Unlimited funnel steps
Flexible data model (retroactive updates)
Borrowed properties
Product, mobile, and web analytics
Instant setup with autocapture
Mixpanel vs Amplitude
Instant setup with autocapture
Product, mobile, and web analytics
Experiments and feature flags
Session replay and heatmaps
Group/account analytics
Install with AI
Largest community of builders
Proprietary Arb database for lightning-fast querying
Metric Trees
Amazon Redshift Warehouse Connector
Mirror mode for Warehouse Connectors
Automated data quality governance
Free Mixpanel University training
17+ years of expertise
Unlimited funnel steps
Flexible data model (retroactive updates)
Borrowed properties
Feature
See why top companies rely on Mixpanel for growth
See why top companies rely on Mixpanel for growth
See why top companies rely on Mixpanel for growth
“The reason why we moved to Mixpanel was two-fold. One was pricing. Mixpanel’s pricing based on monthly tracked users aligns better with our business. The second was having a user analytics solution with reliable data that we can trust.”
Greg Kokanosky
COO and Co-founder of TextMe
“Building reports in Mixpanel is honestly really enjoyable. It allows you to put together really elegant visualizations in a short amount of time.”
Matt Kuo
Product Analyst Boll & Branch
“Mixpanel has become the destination for us to look at everything to do with the product itself. It has become the driver of our entire PLG strategy. Everyone across the company always has a Mixpanel tab open; it’s a strategic part of our business day.”
Alon Carmel
CPO at Wilco
Intelligence for everyone, across the product lifecycle
Give every team shared context they need, so decisions don’t just feel right—they move the business forward.
Platform
Business Size
RESOURCES
Intelligence for everyone, across the product lifecycle
Give every team shared context they need, so decisions don’t just feel right—they move the business forward.
Platform
Business Size
RESOURCES
Intelligence for everyone, across the product lifecycle
Give every team shared context they need, so decisions don’t just feel right—they move the business forward.
Platform
Business Size
RESOURCES
Intelligence for everyone, across the product lifecycle
Give every team shared context they need, so decisions don’t just feel right—they move the business forward.
Platform
Business Size
RESOURCES