What's new in Mixpanel?

Governance

Introducing Warehouse Connectors 2.0

You can now power Mixpanel with accurate, unified data from your warehouse. Our biggest enhancement, Mirror mode, ensures Mixpanel always stays in perfect sync by reflecting any additions, updates, and deletions in your underlying warehouse. Supported for Snowflake, BigQuery, and Databricks today.

July Product Updates

Innovation in progress

Here are some of our latest product investments to make analytics powerful and trustworthy while being easier than ever to use.

Adoption

Your charts, your way

Tailor axis titles, ranges, precision, and units to perfectly match your preferences and showcase your insights exactly as you envision them. Or, customize the color theme for individual reports or your entire project.

Analysis

Save standard funnels and retention definitions

You can now save a funnel or retention behavior and reuse it across your reports. Standardize on a definition and feel confident that you’re not missing any changes if you need to make updates.

Adoption

Quickly and easily find the right data, with Event Context

You can now see rich context about an event, such as images, frequent users, related reports, or event owners. Spend less time wondering if you're analyzing the right data.

Analysis

Plot Insights, Funnels, and Retention together

Now you can plot multiple metrics in the same chart for easier comparisons. No need to create and eyeball multiple reports to find correlation between different types.

Unlock truth for everyone