Inside Mixpanel

A leap forward in the product analytics data model

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Vijay Jayaram
Senior Director of Product @ Mixpanel
Last Edited:
Jun 20, 2024
Published:
Feb 29, 2024

Load events from BigQuery, Snowflake, and Databricks tables

Warehouse Connectors is a point-and-click interface to turn a table in your warehouse into an event in Mixpanel.

Join tracked and warehouse events on the fly with Borrowed Properties

Keep events in sync with Mirror

Analytics for everyone.

Represent recurring revenue and subscriptions over time with Profile History

Looking ahead to unified analytics on product and business data

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Vijay Jayaram
Vijay Jayaram
Senior Director of Product @ Mixpanel