2018 Financial Services Benchmarks Report | Data Reports | Mixpanel

FINANCIAL SERVICES BENCHMARKS REPORT

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How do we
stack up?

In order to give financial services companies a sense of how their products are performing, we aggregated 34 billion events in 189 projects in five sub-verticals: personal finance, banking, trading & crypto, insurance and money transfer.

We captured commonly used product metrics in usage, retention, engagement and conversion to see what the state of the financial services industry is for average and elite products. Find out how your numbers compare to the competition’s in the most crucial metrics for determining the success of a financial services product.