Unlock Mixpanel: Leader in Product Analytics
Mixpanel was recently named the #1 Product Analytics tool in Segment’s Annual CDP Report!
We’re making it simple for every Segment customer to see why, with a free 1 month trial.
Get started now and elevate your data game effortlessly.

Let your customers lead the way
User behavior should inform what you build next. Connect all your customer data with Segment CDP, then get the insights you need in seconds with Mixpanel product analytics.

Personalize every touchpoint
Decipher every user action with cohorts in Mixpanel. Segment your audiences to drive customer engagement across all channels in real-time.

Faster insights with less effort
Build delightful experiences for your users withTwilio Segment + Mixpanel in just one click.
all in one place
Twilio Segment analyzes the patterns that define successful customer data strategies
Get set up on Segment & Mixpanel in a few simple steps
See why product analytics and CDPs make sense from the start