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You’ve got millions of users, but too little clarity on what drives them to upgrade, engage, or drop off.
For Product Teams<br /> <br /> Difficulty understanding complex listener behaviors<br /> Challenges in creating truly personalized experiences<br /> Limited visibility into feature engagement and user journeys<br />
For Data Teams<br /> <br /> Fragmented user data across platforms<br /> Complex user behavior patterns<br /> Inefficient content recommendation strategies<br />
For Marketing Teams<br /> <br /> Low conversion from free to premium tiers<br /> Ineffective ad targeting<br /> High user churn rates<br />
Mixpanel can help you build experiences that turn every user into a fan.

Personalize recommendations using listening and interaction data

Improve conversion rates by identifying what leads to premium upgrades

Maximize ad revenue with engagement-based segmentation

Reduce churn by spotting early drop-off signals

Get every team speaking the same language: behavioral data
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