We’re Bildung Data, a growth agency that leverages paid marketing, retention marketing and product analytics to deliver sustainable growth.

With our HQs in Argentina, Brazil and Uruguay we help clients across all Latin America. We speak Spanish, Portuguese and English.

What sets us apart is our experience in building and scaling products including Wabi Project, a hyper-growth FMCG startup that achieved global success from scratch. 

Leveraging paid marketing, multi-channel communications and product analytics we drove Wabi’s B2C and B2B platforms growth to +1MM active users. 

Now our goal is to share that experience with other companies empowering them to achieve their own sustainable growth goals.

Our Experience

📊 Hands-on experience doing Product Analytics for B2C and B2B platforms with +1MM MAUs.

👑 Developed playbooks for robust Data Governance policies to manage hundreds of events, parameters and user attributes of multiple sources: Apps, Webs, Backend and Third-party integrations.

🔨 Onboarding and Implementation of Mixpanel including set up of dashboards, funnels, retention metrics and in-depth analysis.

⭐ Tracking Plan with events, parameters, and user attributes aligned with your north-star metric and KPIs.

👩‍🏫 Onboarding and training for new teams and hires including demo of tools, dashboards set ups, and general assistance.

👍Definition and roll out of data governance processes for data integrity and event approval

How we can help you

1. Mixpanel implementation support from start to finish
2. Event tracking plan mapping aligned with north-star metric
3. Feature-by-feature general demo of Mixpanel
4. Joint creation of boards and reports for a solid product strategy
5. Ongoing support via slack, email, and weekly / monthly check-ins
6. Trainings for teams and new team members
7. Product Analytics consultancy: we do product analytics for you and generate the insights needed to iterate your digital products