Learn what product initiatives are improving engagement, boosting retention, and powering your growth.
Boost user adoption & engagement
Turn your passive users into power users. Identify their habits, friction points, and behaviors to grow the rest of your user base.
Achieve product-market fit
Identify key metrics that indicate when you have achieved product-market fit for particular users.
Re-activate at the right time
Identify audiences to re-engage using cohort analysis and send targeted notifications by integrating your messaging tools.
Discover features users love
See which features users value most, and prioritize roadmap changes that will make the biggest impact.
Watch session replays
View individual interactions to better understand the "why" behind your most valuable customers' behaviors.
Turn retention into loyalty
Grow your happy customers. Deep dive into retention analysis to understand who stays and why so you can turn one-time customers into repeat users.
Measure user retention
Learn what features or behaviors are key to driving retention among various cohorts and track how that changes over time.
Identify churn earlier
Track current usage patterns and NPS scores among your top accounts to catch churn before it happens.
Monetize at scale
Unify product usage, attribution, and monetization data for a complete customer journey view from sign-up to revenue to drive sustainable gains.
Uncover cohort trends
Explore how lifetime value compares across geographies and demographics to spot trends and identify your most valuable audiences.
Boost conversion rates
Understand how to improve the conversion rate from new user to paying customer, without needing complex data team analysis.
Optimize pricing strategies
Understand how your pricing changes are driving upsells by identifying feature usage by customer segment.
Product Growth Templates
Company KPI Template
Nine reports that track engagement, retention, and growth metrics
Feature Launch KPI Template
Fourteen metrics that track adoption, retention, and overall impact of new features
Lifecycle Cohort Analysis
Ten reports to study LTV of your users
Stop guessing. Start growing.
Join over 20,000+ companies who accelerated their growth with Mixpanel.
30
%
increased app usage
20
%
increase in web reservations
Tools like Mixpanel with Funnels and reports that you build within that allow you to understand where that experience is breaking and where you need to improve your learnings.
Hazel Muhtar
Director of Product Analytics
50
%
increased upsell opportunities
250
%
increase in purchase rate
You understand really quickly what the types of problems are and that really helped us to hypothesize what the solution needs to be to actually succeed in improving those conversions.
Guy Barkat
Product Manager of Growth
15
%
improvement in messaging engagement
10
%
increase in usage of chat feature
You can make a lot of guesses, you can make a lot of assumptions or you can rely on the data and truly understand how people are using your product.
Ken Marks
VP of Product Management
30
%
increased app usage
20
%
increase in web reservations
Tools like Mixpanel with Funnels and reports that you build within that allow you to understand where that experience is breaking and where you need to improve your learnings.
Hazel Muhtar
Director of Product Analytics
50
%
increased upsell opportunities
250
%
increase in purchase rate
You understand really quickly what the types of problems are and that really helped us to hypothesize what the solution needs to be to actually succeed in improving those conversions.
Guy Barkat
Product Manager of Growth
15
%
improvement in messaging engagement
10
%
increase in usage of chat feature
You can make a lot of guesses, you can make a lot of assumptions or you can rely on the data and truly understand how people are using your product.
Ken Marks
VP of Product Management
30
%
increased app usage
20
%
increase in web reservations
Tools like Mixpanel with Funnels and reports that you build within that allow you to understand where that experience is breaking and where you need to improve your learnings.
Hazel Muhtar
Director of Product Analytics
50
%
increased upsell opportunities
250
%
increase in purchase rate
You understand really quickly what the types of problems are and that really helped us to hypothesize what the solution needs to be to actually succeed in improving those conversions.
Guy Barkat
Product Manager of Growth
15
%
improvement in messaging engagement
10
%
increase in usage of chat feature
You can make a lot of guesses, you can make a lot of assumptions or you can rely on the data and truly understand how people are using your product.
