Certified Solutions Partner
Omtera
London, United Kingdom
Resources
Location
- EMEA
Specialization
- All
- Implementation
- Product
- Growth
- Reseller
Vertical Expertise
- SaaS
- Consumer Tech
- FinTech
- Media & Entertainment
- Retail & Commerce
- HealthTech
- Travel & Leisure
Language
- English
- French
- Spanish
- Turkish
About Omtera
Omtera is an award-winning consulting firm and strategic partner specializing in product and data analytics as well as customer engagement solutions. As a trusted Mixpanel Partner, Omtera provides end-to-end services across the full Mixpanel spectrum; helping organizations unlock the power of analytics to drive growth, retention, and customer satisfaction.
Service Offerings
- Mixpanel License Reselling: Tailored pricing and license optimization for organizations of any size.
- Comprehensive Onboarding: Guided adoption of Mixpanel, ensuring teams quickly gain confidence and generate insights from day one.
- Analytics Strategy: Defining measurement frameworks, KPIs, and event tracking structures aligned with business goals.
- Event Tracking & Implementation: Designing, deploying, and validating precise event tracking systems for reliable, actionable data.
- Data Engineering & Pipeline Setup: Ensuring clean, structured, and scalable data flows into Mixpanel from multiple sources.
- Migration Services: Smooth transitions from legacy analytics platforms (e.g., Google Analytics, Amplitude, Adobe Analytics), maintaining data integrity and minimizing disruption.
- Custom Integrations & API Development: Connecting Mixpanel with tools such as Snowflake, Segment, Salesforce, Braze, and more to enable a unified data ecosystem.
- Dashboard & Reporting Design: Building tailored dashboards that deliver actionable insights for product, marketing, and growth teams.
- Advanced Analytics & Experimentation: Supporting clients in A/B testing, cohort analysis, retention optimization, and predictive modeling.
Our Experience
With a global presence across 20+ countries and expertise spanning Gaming, Enterprise, SaaS, E-Commerce, Fintech and more, Omtera has successfully delivered large-scale Mixpanel implementations for organizations at every stage of growth.
Our dedicated team combines technical precision with business acumen to help clients transform data into measurable impact.
By choosing Omtera, organizations gain a strategic Mixpanel partner committed to empowering teams with the insights they need to innovate, scale, and thrive in today’s data-driven world.
Media
Mixpanel Partner of the Year Awards
Omtera is Mixpanel Reseller of the Year 2023
Omtera is Impact Partner of the Year 2022
Omtera - Mixpanel Office Hours
Omtera - Mixpanel Booth at an Event
Mixpanel Success Study with Bilyoner
Videos
Mixpanel: From Data to Decisions 🚀 - Part 1
Mixpanel: What is Mixpanel 🤔 - Part 2
Mixpanel: Core Concepts - Event 🐾 - Part 3
Clients
Reviews
Write a review
From Growth Experiments to a Scalable Marketing Engine
Dec 22, 2025
Erman Kaya, ortak
Partnering with Omtera completely changed how we approached growth at Ortak. Mixpanel became the backbone of our growth strategy; it evolved into a shared language between marketing, product, and leadership. Omtera’s team understands both the precision marketers need and the speed startups demand. Thanks to their balance creation, we moved faster, made sharper decisions, and built campaigns backed by real evidence, not instinct.
Engineering Clarity and Product Insight in Perfect Sync
Dec 22, 2025
Ashraf Kholeif, Ex-MaxAB
Omtera helped us with Mixpanel in a way that finally connected our product and engineering workflows. The implementation wasn’t just technical, it was strategic for us. They built a structure where data is clean, reliable, and instantly usable by our teams. Mixpanel gave us visibility into how each feature performs, from release to adoption, and Omtera’s support ensured that the system stays scalable as we grow.
Bringing Data-Driven Clarity to Every Campaign
Dec 19, 2025
Aylis Aydın, BUGECE
Omtera - Mixpanel <> BUGECE Review- Aylis Aydın
100%
B8
Omtera helped us turn Mixpanel into the creative team’s most reliable decision-making tool. Before, measuring the impact of campaigns across channels felt fragmented; now, we can instantly see how messaging and timing affect engagement. With Omtera’s guidance, our marketing and communications teams learned to translate data into stories that shape smarter campaigns. Mixpanel became the bridge between our ideas and the audience’s real-time
Converting Customer Insight into Everyday Action
Dec 19, 2025
Hanzade Günkan, BUGECE
Working with Omtera completely changed how our customer service team understands user behavior. Using Mixpanel, we can now track where users drop off, what interactions create delight, and how engagement patterns evolve over time. Omtera didn’t just configure dashboards, they helped us interpret data in ways that directly improve response quality and customer retention. What used to be guesswork has become a confident, data-backed approach to supporting our users better every day.
Seeing Every Campaign Through the Customer’s Eyes
Dec 19, 2025
Gizem Gönç, BUGECE
Before Omtera, campaign analytics meant spreadsheets and guesswork. They helped us rebuild Mixpanel around what actually matters, user behavior and engagement trends that connect directly to revenue. I can now see, within minutes, how a push campaign or feature release impacts customer actions. Omtera made Mixpanel intuitive, visual, and surprisingly fun to use; it’s no longer just a reporting tool but a window into our customers’ experience.
Turning Product Analytics into Business Intelligence
Dec 19, 2025
Ahmet Enes Kurak, BUGECE
Omtera helped us align Mixpanel’s event data with our financial models, creating a clear view of how user activity drives revenue. Their team built a structure that connects behavioral metrics with conversion and retention KPIs, giving us faster and more reliable forecasting. With Mixpanel’s analytical power and Omtera’s strategic setup, we’ve gained the ability to see which product and marketing efforts have real financial impact. It’s data you can finally trust for decision-making.