Thin Air Labs is a product studio that specializes in product discovery, validation, development and optimization. We work with Seed to Series B startups to ensure they're building the right product, for the right problem of the right audience. Our team of product managers, engineers and designers come from some of the fastest growing startups, and have experience across the full product lifecycle.

As a certified Mixpanel partner, we also go beyond just product development to ensure that you have the right analytics strategy, supported by the appropriate product stack, so that you can always be data-driven in your roadmap decisions. We start our engagements with an audit, then workshop with your stakeholders to ensure internal alignment around the Focus Metric and its supporting metrics, then either help you with an update of your Mixpanel implementation, or do a clean one from scratch. Following that, we work closely with your team to build the necessary dashboards, and instill the right approach to analyzing and actioning on user behaviour. Our work always wraps up with knowledge transfer, to ensure that your team can run independently from us!

Feel free to reach out if you're a startup that is looking to get support to ensure you avoid the most common mistakes around product development, and get ahead by establishing analytics discipline early!