Braze

Braze enables marketers to collect and take action on any amount of data from any source, allowing them to creatively engage with customers in real time, across channels, from a single platform.

From cross-channel messaging and journey orchestration to AI-powered experimentation and optimisation, Braze helps companies build and maintain truly engaging relationships with their customers—fostering growth and loyalty.

The company has been recognised as a 2024 U.S. News Best Technology Companies to Work For, a 2023 UK Best Workplace for Women by Great Place to Work, and was named a Leader by Gartner® in the 2023 Magic Quadrant™ for Multichannel Marketing Hubs and in The Forrester Wave™: Cross-Channel Marketing Hubs, Q1 2023.

Braze is headquartered in New York, with 10+ offices across North America, Europe, and APAC.

The Braze and Mixpanel integration allows you to import Mixpanel Cohorts into Braze to create Braze segments that can be used to target users in future Braze campaigns or Canvases. You can also leverage Braze Currents to export your Braze events to Mixpanel to drive deeper analytics into conversions, retention, and product usage.