Adapty.io is a platform that assists iOS and Android developers and marketers in scaling their in-app subscriptions and purchases. Adapty offers user-friendly cross-platform subscription SDKs, including Unity, Flutter, Android, iOS, React Native, etc., that make it easy for developers to conduct as many paywall A/B tests as necessary without writing additional code and releasing new app versions repeatedly. As an example, you can launch and remove a holiday or Black Friday promo on the go.
Adapty's deep analytics and highly customizable functionality allow developers to grow MTR up to 30 percent in just a few months. While only up to 5% of an app's users usually convert to subscribers, Adapty's A/B testing functionality can motivate the remaining 95%. The minimum guaranteed growth is 23%.
""Ideal tool for testing your app in different ways" Adapty is a good tool in many ways, but what I like the most is how it helps us track subscriptions, gives us a perspective on what paywall would work best, and brings in-app purchases."
Adapty generates and sends events for one-time purchases, trials, subscription renewals and cancellations, billing issues, grace periods, and other scenarios directly into Mixpanel.
Adapty maps some properties such as user id and revenue of the event to Mixpanel-native properties. With such mapping, Mixpanel is able to show you the correct data in the profile and events timeline. Adapty also accumulates revenue from each user.