Send subscription and revenue events from your mobile app into Mixpanel
The integration makes it easy to track trials, upgrades, downgrades, and LTV.
Resources
Collections
- Events into Mixpanel
Categories
- Business Intelligence
- Customer Data Platform
- Data Pipeline
Support
RevenueCat Partnerships
The subscription platform for mobile apps
RevenueCat is a Subscription platform for mobile apps. Whether you are building a new app or already have millions of subscribers, RevenueCat makes it easy to build cross-platform in-app purchases, manage your products and subscribers, and analyze your IAP data – no server code required.
Focus on building your product, instead of worrying about building and maintaining complex subscription infrastructure. RevenueCat’s software development kit solution gives companies the tools they need to build a subscription business, including adding subscriptions themselves and maintaining them over time, even as the app stores implement changes. It also aids by sharing subscription data with other tools the business uses, like those for advertising, analytics or attribution.
RevenueCat is the single source-of-truth for your subscription status across iOS, Android, and web.
"4-6x faster pricing and product experiments: “We are able to do testing much faster and more reliably than before now that all testing is on Mixpanel with reliable data events from RevenueCat.” Pixery went from running tests once per quarter to running several tests a month. Testing uncovered that shorter-term commitments were necessary to retain customers. The decision to offer weekly subscriptions resulted in increased customer conversion and significant churn reduction."
Kemal Ugur
Founder & CEO at Pixery Labs
Mixpanel and RevenueCat
RevenueCat can automatically send customer subscription events from your app into Mixpanel. With this integration you can see all events and revenue that occur for your app even if it’s not active for a period of time.
Use Cases
Use the Mixpanel integration to understand users
Use interactive reports to understand when a user converts and why.
Use the integration to measure feature releases
Monitor retention impact of new features.
Use the integration to compare metrics
Easily spot problem areas by store, country, and subscription plan.