Toplyne
CONVERT PRODUCT USAGE TO SALES PIPELINE - Toplyne is a headless sales AI that works intelligently in the background to surface high intent pipeline for your sales team - in their existing CRM.
Developed by: Aryendra Sharma
Support Email: aryendra.sharma@toplyne.io
About Toplyne
Toplyne is the tool that sales teams at Canva and OpenPhone use to find conversion and expansion ARR opportunities. Toplyne's AI looks at product usage data to find conversion and expansion opportunities and gets them to your CRM system, without involving your engineering and data science teams.
Think of us as a layer that sits between your data sources and GTM systems. We combine siloed product usage data from your existing applications and create segments of customers -- enhanced by our data science -- that get sent into your existing GTM apps for experimentation.
Millions of people around the world use Canva to achieve their goals. It’s important that we’re able to identify users where our premium subscriptions are the right fit. Toplyne enables us to effectively target and scale these efforts at our speed of growth.
Toplyne and Mixpanel
Toplyne integrates with Mixpanel and analyses your product analytics data. Through this integration, customers will be able to move their data from Mixpanel to Toplyne. Toplyne's AI Toplyne's AI captures and understands every user click, then delivers a product-qualified pipeline right to your existing CRM. Using the combined power of Toplyne and MIxpanel sales teams will be able to identify opportunities for free to paid conversion and enterprise expansion in the comfort of the GTM too of their choice.
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Use cases
- Pipeline Intelligence
UNLOCK YOUR DARK PIPELINE - Over 70% of PLG opportunities never make it to the CRM. Toplyne captures and understands user intent, to unlock your dark pipeline.
- Free to Paid conversion
Toplyne's AI captures and understands every user click, then delivers product-qualified leads with a high likelihood of conversion into the GTM tool of your choice.
- Account Expansion
Toplyne analyses the actions that were taken by your paid users and identifies the accounts with the highest likelihood to expand. Your sales teams can systematically target these accounts and drive up your ARR.
- Lifecycle Management
Toplyne segments your users into cohorts such as new users, power users, potential power users, casual users etc. Accordingly actions can be taken by your teams to engage and nurture the accounts and take them to the next stage of product adoption.
- DEAL INTELLIGENCE
CLONE YOUR MOST SUCCESSFUL DEALS - Pull back the curtain on what separates your best deals from the rest. Find lookalikes in your PLG funnel.