Measure what matters, scale fast
Measure what matters, scale fast
Don't let a small data team slow your growth. Self-serve answers to reach product-market fit faster and allocate every dollar wisely. Back up product and marketing decisions with the right data.
Don't let a small data team slow your growth. Self-serve answers to reach product-market fit faster and allocate every dollar wisely. Back up product and marketing decisions with the right data.
Trusted by over 11,000 Early Stage Startups & SMBs
User Behavior
Validate product-market fit
Build custom product-market fIt metrics for your team to measure growth and track user behavior across your funnel, from awareness to retention. Ensure product stickiness and marketing impact.
Product analytics
Easily identify the most and least-loved product features so your users stick around
Cohort analytics
Ask more targeted questions by analyzing cohorts, to reduce churn and increase revenue
User growth and retention
Increase conversions by tracking activation to churn and removing obstacles in your funnel
Small data team? Scale anyway
Reduce bottlenecks with self-serve analytics anyone can access — no SQL or technical skills required.
Intuitive dashboards
Visual dashboards and saved queries, makes analysis easy for even non-technical teams
Rapid reporting
Pre-built templates allow all teams to generate reports in a few clicks
Endless integrations
Integrate with tools from GA4 to Slack, and link to your data with warehouse connectors
With Mixpanel, we unearthed many hidden insights regarding our product and users. We would not have been able to drive 100x growth and provide users with an exceptional experience without these insights.
Jeonghoon Lee,
CEO and Co-Founder, Passion Factory
Analytics
Goodbye guesswork
Stop wasting time and money on gut feeling. Quickly identify the highest-impact features, funnel changes, and campaigns.
Grow alongside 11,000+ Mixpanel users
As a consumer product manager who's focused on growth, I find that Mixpanel's funnel analysis tools are second to none. That's been my experience throughout my career. No other tools that I’ve used have come close to the way Mixpanel helps our teams communicate and parse data.
Tomer Molovinksy
Senior Product Manager, Resy
Our team uses data reports provided by Mixpanel to convince our recruiting partners that CakeResume is capable of recruiting the talents they need. Additionally, our marketing team makes market observations based on the data reports and makes corresponding decisions according to the trends of user behaviors.
Sindy Chen
Associate Marketing Manager, CakeResume
Start measuring, start scaling
hands-on email support
minimal setup
affordable plans