Amplify your Ecommerce impact with real-time insights
Explore user behavior, optimize conversions, and drive growth – all in one place
Leading ecommerce product and marketing teams harness data to build better experiences





















Unlock User Insights to Boost Conversions
Utilize a single source of truth to track cross-channel performance, link campaign efforts to specific outcomes, enhance customer experiences, and drive conversions.

Uncover the 'Why' Behind User Actions
Go beyond the surface with Mixpanel and unlock key customer behavior insights. Dive deep into lifecycle analysis and abandoned cart rates to truly understand not just what your customers do, but why they do it.

Increase your High Value Users
Define and analyze user cohorts to tailor marketing strategies and improve user experience, leading to higher purchase frequency and increased revenue.

Full Lifecycle Analysis
From first contact to repeat purchase, track multi-touch attribution to measure the true impact of your marketing efforts.

Collaborate Seamlessly
Break down silos by using a single platform for all analytics needs, ensuring consistency and clarity across teams.
Gain powerful insights into your shoppers and your revenue
See how ecommerce platform, Zalora, uses Mixpanel to drive conversion and better understand experimentation results
Gain exclusive insights into user behavior, engagement trends, and growth opportunities
See how KKday was able to double conversion rates and increase click rates by 7.7%
Discover how we enable brands with both Ecommerce and retail storefronts to provide personalized shopping experiences